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[Webinar] Steering Toward Profit With Implement Guidance Systems

Jason Pennycook, precision farming specialist with Johnson Tractor Inc., in Janesville, Wis., has been selling and servicing implement guidance equipment for the last 6 years. He has extensive experience targeting and training customers on the payback of implement guidance, which are keys to a successful sale. In this webinar event, Pennycook shared his strategies for selling implement guidance systems, some of the challenges to consider when targeting customers and future opportunities with the technology. [To view any of our webinar replays, you must be logged in with a free user account.]
J_zemlicka

Jack Zemlicka

Jack Zemlicka is the Managing Editor for Precision Farming Dealer. Since he joined Lessiter Media's Ag Division in 2012, he has covered precision farming practices, products and trends. He also serves as managing editor of Strip-Till Farmer, and technology editor of Farm Equipment and No-Till Farmer. Contact: jzemlicka@lessitermedia.com.

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