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8 Tips for Building Better Dealer-Farmer Precision Partnerships

Three farmers and three precision equipment specialists discuss strategies for anticipating service needs, maximizing sales opportunities and avoiding customer conflict.

The business relationship formed between precision farming dealers and farmers can be a complicated one. Farmers have certain expectations and dealers have certain limitations. However, cultivated, well-managed partnerships can be immensely profitable for both parties.
Iangronau

Ian Gronau

Ian Gronau is a Contributing Editor for Lessiter Publications, with primary support responsibilities for Precision Farming Dealer, Strip-Till Strategies and Strip-Till Farmer Website. He is a graduate of Chicago’s Columbia College and has been preparing content for magazines, websites and newspapers since 2009, and has been recognized with several awards. Contact: igronau.ag@gmail.com 

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