Already a subscriber? Login now.
With a small presence of New Holland dealers within the 100-mile radius, Lanty “Spud” Armstrong says he’s had to embrace a “Jack of All Trades” approach to his precision services, from base station installation, to troubleshooting sprayer boom malfunctions.

Strengthening Customer Rapport Cultivates Sales & Service Opportunities

A proactive approach to preparing farmers for peak seasonal needs is the priority of Lanty “Spud” Armstrong, precision farming manager of Ag Technologies in Rochester, Ind.

Life as a precision technician during the winter months may yield fewer calls from distressed customers over the course of a week, but the unpredictable nature of the job can still call for a demanding day with hundreds of miles on the road.
Degraff james

James DeGraff

James DeGraff was an Associate Editor for Precision Farming Dealer. A journalism graduate of UW-Madison, he was an intern for Farm Equipment prior to joining Lessiter Media full time in July 2017.

Top Articles

Current Issue


Precision Farming Dealer

  • 12th Annual Precision Award Program Honors Top North American Dealer
  • First Customer Contact Builds Trust & Strong Relationships
View More

Must Read Free Eguides

Download these helpful knowledge building tools

View More
Top Directory Listings