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    <title>AI in Agriculture</title>
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      <![CDATA[AI in Agriculture is revolutionizing precision farming by enabling data-driven decisions that optimize crop yields and resource use.]]>
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      <title>[Technology Corner] AGCO Ventures Manager Optimistic About Autonomy, Drones &amp; More</title>
      <author>nnewman@lessitermedia.com</author>
      <description>
        <![CDATA[We had the chance to catch up with Alex Russomagno, senior manager, AGCO Ventures, after her presentation at the FEMA Supply Summit and Showcase in San Antonio, Texas, a few weeks ago.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/7089</guid>
      <pubDate>Fri, 10 Apr 2026 08:00:00 -0400</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/7089-technology-corner-agco-ventures-manager-optimistic-about-autonomy-drones-and-more</link>
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      <title>Monarch Tractor Releases Statement Following Reports of Shutting Down</title>
      <author>nnewman@lessitermedia.com</author>
      <description>
        <![CDATA[<p>Monarch Tractor released a statement after several reports of the electric autonomous tractor company shutting down. &nbsp;</p>]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/7088</guid>
      <pubDate>Fri, 10 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/7088-monarch-tractor-releases-statement-following-reports-of-shutting-down</link>
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      <title>AI in Agriculture Conference Explores the Future of Farming</title>
      <description>
        <![CDATA[The NC State-hosted conference brought together more than 460 academics, students, researchers and industry leaders from across the country to explore how AI is reshaping the future of agriculture.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/7083</guid>
      <pubDate>Thu, 09 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/7083-ai-in-agriculture-conference-explores-the-future-of-farming</link>
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      <title>2026 State of the Farm Report Examines Early AI Use and Broader Digital Trends in Agriculture</title>
      <description>
        <![CDATA[<p>For the first time in the report’s history, farmers under the age of 50 represent nearly 38.4% of the respondent pool. This younger demographic is bringing a new level of technological maturity to the farm, with a strong focus on efficiency and mobile-first operations.</p>]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/7080</guid>
      <pubDate>Thu, 09 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/7080-2026-state-of-the-farm-report-examines-early-ai-use-and-broader-digital-trends-in-agriculture</link>
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    <item>
      <title>[Video] Geringhoff’s Bill Dickhut Discusses U.S. Factory Expansion, AI, Tariffs &amp; More</title>
      <author>nnewman@lessitermedia.com</author>
      <description>
        <![CDATA[Managing editor Noah Newman catches up with Bill Dickhut, president of Geringhoff, North America, in between sessions at the 2026 FEMA Supply Summit & Showcase in San Antonio, Texas.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/7067</guid>
      <pubDate>Mon, 06 Apr 2026 08:00:00 -0400</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/7067-video-geringhoffs-bill-dickhut-discusses-us-factory-expansion-ai-tariffs-and-more</link>
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      <title>Dealer Lessons from the Field: How Rocky Mountain Equipment Solves Service Problems Faster</title>
      <description>
        <![CDATA[<p>Service managers field calls from frustrated customers, support technicians diagnosing machines in the field and help newer staff navigate unfamiliar equipment. But what happens when the service manager isn’t a mechanic by trade?</p>]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/7072</guid>
      <pubDate>Fri, 03 Apr 2026 00:00:00 -0400</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/7072-dealer-lessons-from-the-field-how-rocky-mountain-equipment-solves-service-problems-faster</link>
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    <item>
      <title>[Video] Why There’s ‘No Going Back’ with AI in Ag</title>
      <author>nnewman@lessitermedia.com</author>
      <description>
        <![CDATA[Jeremy Groeteke, global head of IT and digital strategy at Syngenta, breaks down some of the latest trends with AI in agriculture and shares key takeaways from his presentation at the 2026 FEMA Supply Summit and Showcase in San Antonio, Texas.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/7065</guid>
      <pubDate>Wed, 01 Apr 2026 08:00:00 -0400</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/7065-video-why-theres-no-going-back-with-ai-in-ag</link>
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    <item>
      <title>AI in the Spotlight at FEMA Supply Summit &amp; Showcase </title>
      <author>nnewman@lessitermedia.com</author>
      <description>
        <![CDATA[I just got back from the FEMA (Farm Equipment Manufacturers Association) Supply Summit and Showcase. My top takeaway from the week can be summed up with two letters. AI.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/blogs/1/post/7058</guid>
      <pubDate>Mon, 30 Mar 2026 13:00:00 -0400</pubDate>
      <link>https://www.precisionfarmingdealer.com/blogs/1-from-the-virtual-terminal/post/7058-ai-in-the-spotlight-at-fema-supply-summit-and-showcase</link>
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    <item>
      <title>[Technology Corner] ‘There’s No Going Back’ … Advice for Getting Started with AI</title>
      <author>nnewman@lessitermedia.com</author>
      <description>
        <![CDATA[Noah Newman checks in from the FEMA Supply Summit and Showcase in San Antonio with some insights from Jeremy Groeteke, Global Head of IT and Digital Strategy at Syngenta.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/7057</guid>
      <pubDate>Fri, 27 Mar 2026 08:00:00 -0400</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/7057-technology-corner-theres-no-going-back-advice-for-getting-started-with-ai</link>
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    <item>
      <title>The Machine Already Knows ... Nobody Built the Layer to Use It </title>
      <description>
        <![CDATA[<p>In his latest blog, Graham Gleed, principal advisor at abcg, says, "My phone understands what I need. My car knows where I am going. My health app tracks my body and tells me what to adjust. Then I climb into a million-dollar tractor with five onboard computers, satellite connectivity, a stack of data services, and it comes with a paper manual!"</p>]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/blogs/1/post/7050</guid>
      <pubDate>Sat, 21 Mar 2026 00:00:00 -0400</pubDate>
      <link>https://www.precisionfarmingdealer.com/blogs/1-from-the-virtual-terminal/post/7050-the-machine-already-knows-nobody-built-the-layer-to-use-it</link>
      <media:content url="https://www.precisionfarmingdealer.com/ext/resources/2026/20250929_154534.webp?t=1774065807" type="image/jpeg" medium="image" fileSize="248280">
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    <item>
      <title>Equipment Compatibility Breakthroughs on Display at Plugfest</title>
      <author>nnewman@lessitermedia.com</author>
      <description>
        <![CDATA[Software engineers from different ag equipment companies put competition aside and came together under one roof to test the cross-brand interoperability of their products.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/7049</guid>
      <pubDate>Fri, 20 Mar 2026 01:00:00 -0400</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/7049-equipment-compatibility-breakthroughs-on-display-at-plugfest</link>
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    <item>
      <title>Engineers Put Competition Aside to Test Ag Equipment Interoperability at 2026 Plugfest</title>
      <author>nnewman@lessitermedia.com</author>
      <description>
        <![CDATA[<p>Technical teams from over 20 competing manufacturers gathered in Milwaukee to test, validate and prove interoperability across machines and platforms during the Agricultural Industry Electronics Foundation (AEF) Spring Plugfest.</p>]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/7048</guid>
      <pubDate>Wed, 18 Mar 2026 13:00:00 -0400</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/7048-engineers-put-competition-aside-to-test-ag-equipment-interoperability-at-2026-plugfest</link>
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    <item>
      <title>Solinftec Deploys 100-Plus Autonomous Robots, Expands U.S. Footprint by 243%</title>
      <description>
        <![CDATA[Alongside its solar-powered Solix robot, Solinftec recently debuted its now commercially available next-generation autonomous Refill Station designed for continuous, 24/7 field operation.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/7044</guid>
      <pubDate>Mon, 16 Mar 2026 00:00:00 -0400</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/7044-solinftec-deploys-100-plus-autonomous-robots-expands-us-footprint-by-243</link>
    </item>
    <item>
      <title>Right to Repair Was the Warm-Up ... the Real Fight Is Who Controls the Insight</title>
      <description>
        <![CDATA[<p>A new competitive battleground is opening in agricultural equipment. The fight is no longer about who owns the data. It's about who controls the insight generated from it and who gets to shape the customer's next decision. In this guest piece, Graham Gleed says many dealers and OEMs aren't positioned for the battle.&nbsp;</p>]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/blogs/1/post/7041</guid>
      <pubDate>Thu, 12 Mar 2026 00:00:00 -0400</pubDate>
      <link>https://www.precisionfarmingdealer.com/blogs/1-from-the-virtual-terminal/post/7041-right-to-repair-was-the-warm-up-the-real-fight-is-who-controls-the-insight</link>
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    </item>
    <item>
      <title>Large Plant Model Allows LaserWeeder Operators to Update ‘Targets’ with a Thumb Tap</title>
      <description>
        <![CDATA[<p>Paul Mikesell, founder and CEO of Seattle-based CR, says LaserWeeders operating in 15 countries since 2022 have been cataloging various plant/weed species with each field pass, amassing the world’s largest and most diverse agricultural dataset.</p>]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/7039</guid>
      <pubDate>Tue, 10 Mar 2026 01:00:00 -0400</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/7039-large-plant-model-allows-laserweeder-operators-to-update-targets-with-a-thumb-tap</link>
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    <item>
      <title>Farm Bots &amp; AI: Keeping Farmers on the Cutting Edge </title>
      <author>nnewman@lessitermedia.com</author>
      <description>
        <![CDATA[<p>During a recent trip to Agritechnica, the world’s leading trade show for farm equipment, John Fulton noticed a common theme.</p>]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/7037</guid>
      <pubDate>Fri, 06 Mar 2026 23:00:00 -0500</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/7037-farm-bots-and-ai-keeping-farmers-on-the-cutting-edge</link>
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        <media:title type="plain">AI chips.png</media:title>
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    <item>
      <title>Pondering the Potential of Smart Glasses on the Farm &amp; at the Dealership</title>
      <author>nnewman@lessitermedia.com</author>
      <description>
        <![CDATA[Noah Newman stops by a Best Buy on his lunch break to check out the Meta AI Glasses he's been hearing all about. Could these smart glasses be potential game changers for farmers, technicians and precision specialists?]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/blogs/1/post/7008</guid>
      <pubDate>Mon, 02 Mar 2026 15:00:00 -0500</pubDate>
      <link>https://www.precisionfarmingdealer.com/blogs/1-from-the-virtual-terminal/post/7008-pondering-the-potential-of-smart-glasses-on-the-farm-and-at-the-dealership</link>
      <media:content url="https://www.precisionfarmingdealer.com/ext/resources/2026/meta-ai-demo.webp?t=1772484980" type="image/jpeg" medium="image" fileSize="426229">
        <media:title type="plain">meta ai demo.jpg</media:title>
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    </item>
    <item>
      <title>New Study Compares Dual-Line &amp; Single-Line Precision Spraying Systems</title>
      <description>
        <![CDATA[In the 2025 season, the Univ. of Nebraska–Lincoln (UNL) conducted replicated field trials to evaluate two different approaches to deploying AI-driven precision spraying.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/6997</guid>
      <pubDate>Tue, 24 Feb 2026 00:00:00 -0500</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/6997-new-study-compares-dual-line-and-single-line-precision-spraying-systems</link>
      <media:content url="https://www.precisionfarmingdealer.com/ext/resources/2026/UNL-Field-Trial-Results---Image.webp?t=1772200375" type="image/jpeg" medium="image" fileSize="81946">
        <media:title type="plain">UNL Field Trial Results - Image.jpg</media:title>
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    </item>
    <item>
      <title>Point, Counter Point: Machine vs. Human on AI-Powered Farm Equipment</title>
      <author>nnewman@lessitermedia.com</author>
      <description>
        <![CDATA[Farmers already accept that technology often makes better, or quicker, decisions than they can do themselves, says Randall Reeder, retired Ohio State Univ. ag extension engineer.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/blogs/1/post/6998</guid>
      <pubDate>Mon, 23 Feb 2026 12:00:00 -0500</pubDate>
      <link>https://www.precisionfarmingdealer.com/blogs/1-from-the-virtual-terminal/post/6998-point-counter-point-machine-vs-human-on-ai-powered-farm-equipment</link>
      <media:content url="https://www.precisionfarmingdealer.com/ext/resources/2026/epub_image001_1024x1024_webp.webp?t=1771869543" type="image/webp" medium="image" fileSize="156110">
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    <item>
      <title>University of Texas-Arlington Opens AI-Driven Smart Agriculture Research Center</title>
      <description>
        <![CDATA[The University of Texas at Arlington has opened the Smart Agriculture Research Center (SARC), a new hub using artificial intelligence and data science.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/6985</guid>
      <pubDate>Thu, 19 Feb 2026 00:00:00 -0500</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/6985-university-of-texas-arlington-opens-ai-driven-smart-agriculture-research-center</link>
    </item>
    <item>
      <title>National Science Foundation (NSF) Announces First AI-ENGAGE Awards</title>
      <description>
        <![CDATA[The U.S. National Science Foundation, in coordination with partner agencies from Australia, India and Japan, today announced the first cohort of awards made under the Advancing Innovations for Empowering NextGen AGriculturE (AI-ENGAGE) initiative.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/6981</guid>
      <pubDate>Mon, 16 Feb 2026 00:00:00 -0500</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/6981-national-science-foundation-nsf-announces-first-ai-engage-awards</link>
    </item>
    <item>
      <title>John Deere Announces its 2026 Startup Collaborators</title>
      <description>
        <![CDATA[<p>Deere & Company announced the names of five companies chosen for its 2026 Startup Collaborator Program.</p>]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/6979</guid>
      <pubDate>Sat, 14 Feb 2026 00:00:00 -0500</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/6979-john-deere-announces-its-2026-startup-collaborators</link>
    </item>
    <item>
      <title>Squid Juice, AI &amp; Optimism: Noteworthy Nuggets from National Farm Machinery Show </title>
      <author>nnewman@lessitermedia.com</author>
      <description>
        <![CDATA[<p>Here are some of the top things we saw — and heard — at the 2026 National Farm Machinery Show in Louisville, Ky. </p>]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/blogs/1/post/6978</guid>
      <pubDate>Fri, 13 Feb 2026 00:00:00 -0500</pubDate>
      <link>https://www.precisionfarmingdealer.com/blogs/1-from-the-virtual-terminal/post/6978-squid-juice-ai-and-optimism-noteworthy-nuggets-from-national-farm-machinery-show</link>
      <media:content url="https://www.precisionfarmingdealer.com/ext/resources/2026/gold-star-farmer.webp?t=1771624148" type="image/jpeg" medium="image" fileSize="382915">
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      <title>No-Till Likely to Earn Endorsement from Truly Smart Machines </title>
      <description>
        <![CDATA[We asked Randall Reeder, retired ag extension engineer and renowned expert in conservation tillage practices, to weigh in on the subject of AI. Here’s what Reeder had to say …]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/6968</guid>
      <pubDate>Mon, 09 Feb 2026 00:00:00 -0500</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/6968-reeder-response-no-till-likely-to-earn-endorsement-from-truly-smart-machines</link>
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    <item>
      <title>What If Your Fully-Aware Tractor Won’t Allow a Tillage Pass?</title>
      <author>mlessiter@lesspub.com</author>
      <description>
        <![CDATA[After sitting in my file folder of “half-baked” essay ideas over the past year, I did what I should have done sooner. I went to the source and asked AI (ChatGPT) a specific question.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/blogs/1/post/6967</guid>
      <pubDate>Sat, 07 Feb 2026 14:28:15 -0500</pubDate>
      <link>https://www.precisionfarmingdealer.com/blogs/1-from-the-virtual-terminal/post/6967-what-if-your-fully-aware-tractor-wont-allow-a-tillage-pass</link>
      <media:content url="https://www.precisionfarmingdealer.com/ext/resources/2026/01/22/image001.webp?t=1770494126" type="image/jpeg" medium="image" fileSize="265658">
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        <media:description type="plain">Note: This image is AI-generated by Gemini.</media:description>
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    <item>
      <title>Brilliant Harvest Secures $4M Seed Financing as Commercial Adoption Hits 50% of CNH Large Dealer Locations</title>
      <description>
        <![CDATA[This financing accelerates Brilliant Harvest’s rapid adoption in the heavy equipment dealer market. The company confirmed today that its platform supports dealerships representing over 50% of CNH Industrial’s large dealer stores.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/6963</guid>
      <pubDate>Thu, 05 Feb 2026 07:00:00 -0500</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/6963-brilliant-harvest-secures-4m-seed-financing-as-commercial-adoption-hits-50-of-cnh-large-dealer-locations</link>
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        <media:title type="plain">Brilliant Harvest - January 2026.png</media:title>
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      <title>Carbon Robotics Launches the World’s First-Ever Large Plant Model</title>
      <description>
        <![CDATA[Plant Profiles, a new feature launching for all LaserWeeders, demonstrates how this AI translates into practical value for farmers. The feature enables farmers to quickly and easily tailor the foundational LPM to their unique crops, weeds, and field conditions.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/6957</guid>
      <pubDate>Mon, 02 Feb 2026 00:00:00 -0500</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/6957-carbon-robotics-launches-the-worlds-first-ever-large-plant-model</link>
      <media:content url="https://www.precisionfarmingdealer.com/ext/resources/images/2025/August/Carbon-Robotics-LaserWeeder.webp?t=1770383306" type="image/jpeg" medium="image" fileSize="68572">
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    </item>
    <item>
      <title>Updating the Model Ag Data Use Agreement</title>
      <description>
        <![CDATA[<p><span style=" font-style: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: left; widows: 2; word-spacing: 0px; display: inline !important; float: none;">"The coming wave of new platforms and products that focus on regenerative agriculture and use of artificial intelligence tools require that companies update their data collection policies," says Todd Janzen in his latest blog.&nbsp;</span></p>]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/blogs/1/post/6954</guid>
      <pubDate>Fri, 30 Jan 2026 00:00:00 -0500</pubDate>
      <link>https://www.precisionfarmingdealer.com/blogs/1-from-the-virtual-terminal/post/6954-updating-the-model-ag-data-use-agreement</link>
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        <media:title type="plain">Todd-Janzen-Headshot.png</media:title>
      </media:content>
    </item>
    <item>
      <title>From Data Hoarding to Decision Power: What Farmers Need in 2026</title>
      <description>
        <![CDATA["I’ve met many growers in 2025 who now recognize that no silver bullet exists. If you’re waiting for a magical AI chatbot that tells you exactly what to do and when, you’ll likely be waiting a long time," says Reinder Prins.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/blogs/1/post/6953</guid>
      <pubDate>Thu, 29 Jan 2026 00:00:00 -0500</pubDate>
      <link>https://www.precisionfarmingdealer.com/blogs/1-from-the-virtual-terminal/post/6953-from-data-hoarding-to-decision-power-what-farmers-need-in-2026</link>
    </item>
    <item>
      <title>SiFly &amp; Taranis Launch Field Validation Program to Accelerate Aerial Crop Intelligence at Scale</title>
      <description>
        <![CDATA[During the 2026 growing season, the companies will jointly assess mission outcomes, operational efficiency, and data analysis performance under real-world field conditions.]]>
      </description>
      <guid>http://www.precisionfarmingdealer.com/articles/6949</guid>
      <pubDate>Wed, 28 Jan 2026 00:00:00 -0500</pubDate>
      <link>https://www.precisionfarmingdealer.com/articles/6949-sifly-and-taranis-launch-field-validation-program-to-accelerate-aerial-crop-intelligence-at-scale</link>
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