Stay up-to-date with the most current and on-the-move news in the precision agriculture equipment industry. https://www.precisionfarmingdealer.com/rss en-us nnewman@lessitermedia.com This Week's Lineup: Deere Dealer Dives into Drones Sitting Down with 360 Founder Gregg Sauder How Tech is Driving the Next Era of Dealer Support Dealer Highlights Precision Tech on Local News ‘Land Rich, Cash Poor’ Author Discusses Biggest Challenges Facing Farmers This Week's Lineup:

• Deere Dealer Dives into Drones
• Sitting Down with 360 Founder Gregg Sauder
• How Tech is Driving the Next Era of Dealer Support
• Dealer Highlights Precision Tech on Local News
• ‘Land Rich, Cash Poor’ Author Discusses Biggest Challenges Facing Farmers

]]> http://www.precisionfarmingdealer.com/articles/7216 Wed, 29 Jul 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7216-precision-farming-dealers-best-of-the-web-july-29-2026 With the introduction of its model year 2027 line of triple forage mergers, Oxbo is introducing a new standard feature - ISOBUS COMPATIBILITY. With the introduction of its model year 2027 line of triple forage mergers, Oxbo is introducing a new standard feature - ISOBUS COMPATIBILITY. 

]]> http://www.precisionfarmingdealer.com/articles/7214 Tue, 28 Jul 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7214-oxbo-isobus-technology-on-triple-mergers The additions give AgZen the commercial reach to bring RealCoverage, its breakthrough coverage-intelligence system, to growers across North America at scale. http://www.precisionfarmingdealer.com/articles/7213 Mon, 27 Jul 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7213-precision-spraying-company-agzen-adds-over-200-dealer-locations New AI insights platform analyzes existing customer feedback in under 60 seconds — revealing the risks, patterns, and revenue opportunities dealers need to act on immediately. New AI insights platform analyzes existing customer feedback in under 60 seconds — revealing the risks, patterns, and revenue opportunities dealers need to act on immediately.

]]> http://www.precisionfarmingdealer.com/articles/7209 Thu, 23 Jul 2026 07:52:26 -0400 https://www.precisionfarmingdealer.com/articles/7209-satisfyd-launches-signal-bringing-experience-intelligence-to-equipment-dealers SATISFYD_2026 DMS_Partner Sponsor Logos.png nnewman@lessitermedia.com This Week's Lineup: Catching Up With the Co-Founder of AgriSync More Farmers Using Precision Ag to Monitor Crop Development The FCC Crafts New Drone Equipment Ban Proposal Drone Technology Rapidly Evolving ‘We Dislike John Deere but Probably Not for the Reason You Think’ This Week's Lineup:

• Catching Up With the Co-Founder of AgriSync 
• More Farmers Using Precision Ag to Monitor Crop Development 
• The FCC Crafts New Drone Equipment Ban Proposal  
• Drone Technology Rapidly Evolving
• ‘We Dislike John Deere but Probably Not for the Reason You Think’

]]> http://www.precisionfarmingdealer.com/articles/7208 Wed, 22 Jul 2026 12:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7208-precision-farming-dealers-best-of-the-web-july-22-2026 nnewman@lessitermedia.com From sleeping inside a converted ambulance to multi-tasking from the sidelines of a softball game, here are 3 stories of precision specialists going the extra mile to keep their customers up and running. http://www.precisionfarmingdealer.com/blogs/1/post/7207 Tue, 21 Jul 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/blogs/1-from-the-virtual-terminal/post/7207-how-3-precision-specialists-go-the-extra-mile-to-achieve-greatness Jack-Bartholomew.jpg nnewman@lessitermedia.com Yetter Farm Equipment, Martin-Till, and GBGI are collaborating to allow farmers and dealers to purchase GBGI planter replacement parts directly from Yetter Farm Equipment & Martin-Till. Yetter Farm Equipment, Martin-Till, and GBGI are collaborating to allow farmers and dealers to purchase GBGI planter replacement parts directly from Yetter Farm Equipment & Martin-Till.

]]> http://www.precisionfarmingdealer.com/articles/7206 Mon, 20 Jul 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7206-yetter-farm-equipment-and-martin-till-announce-gbgi-partnership GBGI.Collage.png New Ag Economy Barometer results reveal how producers view AI, profitability, equipment purchases, trade, and farmland values. New Ag Economy Barometer results reveal how producers view AI, profitability, equipment purchases, trade, and farmland values.

]]> http://www.precisionfarmingdealer.com/articles/7205 Sat, 18 Jul 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7205-400-farmers-thoughts-on-ai-land-values-and-the-farm-economy Jackman will work with customers to develop integrated marketing programs across the company's industry-leading brands, digital platforms and live events. Jackman will work with customers to develop integrated marketing programs across the company's industry-leading brands, digital platforms and live events.

]]> http://www.precisionfarmingdealer.com/articles/7204 Thu, 16 Jul 2026 15:29:51 -0400 https://www.precisionfarmingdealer.com/articles/7204-lessiter-media-welcomes-veteran-media-sales-leader-dale-jackman Dale Jackman.jpeg nnewman@lessitermedia.com Craig Rupp says the investment from Leaps by Bayer validates the direction Sabanto is headed and adds credibility to its product, marking a shift from asking “if” autonomy will work in agriculture to asking “when” it will be widely available. Craig Rupp says the investment from Leaps by Bayer validates the direction Sabanto is headed and adds credibility to its product, marking a shift from asking “if” autonomy will work in agriculture to asking “when” it will be widely available.

]]> http://www.precisionfarmingdealer.com/articles/7202 Thu, 16 Jul 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7202-sabanto-takes-autonomy-leap-with-bayer-investment Sabanto Planting1.jpg nnewman@lessitermedia.com This Week's Lineup: Future of Farming on Display at Ag Innovation Showcase How 2-Person Precision Team Tackles Busy Season High Resolution Soil Sampling … at High Speeds Airplane vs. Drone Research Trial Underway in Kansas Case Study: New Holland’s Hybrid Telehandler Prototype This Week's Lineup:

• Future of Farming on Display at Ag Innovation Showcase
• How 2-Person Precision Team Tackles Busy Season 
• High Resolution Soil Sampling … at High Speeds 
• Airplane vs. Drone Research Trial Underway in Kansas
• Case Study: New Holland’s Hybrid Telehandler Prototype

]]> http://www.precisionfarmingdealer.com/articles/7199 Wed, 15 Jul 2026 12:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7199-precision-farming-dealers-best-of-the-web-july-15-2026 Sabanto, a leader in autonomous retrofit technology for agriculture, today announced an oversubscribed Series B funding led by Leaps by Bayer with participation by Sustainable Forward Capital, InnoVenture Iowa, Fulcrum Global Capital, DCVC, and Yara. Sabanto, a leader in autonomous retrofit technology for agriculture, today announced an oversubscribed Series B funding led by Leaps by Bayer with participation by Sustainable Forward Capital, InnoVenture Iowa, Fulcrum Global Capital, DCVC, and Yara.

]]> http://www.precisionfarmingdealer.com/articles/7201 Tue, 14 Jul 2026 07:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7201-sabanto-and-leaps-by-bayer-announce-oversubscribed-series-b-financing MAC is pleased to announce that George Keen has joined the organization as an Advisor. MAC is pleased to announce that George Keen has joined the organization as an Advisor.

]]> http://www.precisionfarmingdealer.com/articles/7200 Tue, 14 Jul 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7200-mac-welcomes-industry-veteran-george-keen-as-advisor George-Keen.png VitalEdge Technologies announced the acquisition of LHP Telematics, a provider of industrial telematics solutions for connected equipment, rental fleets, OEMs, and mixed-fleet operations. VitalEdge Technologies announced the acquisition of LHP Telematics, a provider of industrial telematics solutions for connected equipment, rental fleets, OEMs, and mixed-fleet operations.

]]> http://www.precisionfarmingdealer.com/articles/7193 Thu, 09 Jul 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7193-vitaledge-technologies-acquires-lhp-telematics-to-expand-machine-intelligence nnewman@lessitermedia.com This Week's Lineup: No Substitute for Spending Time Alongside Farmers AI’s Impact on Dealership Processes Driverless Weeding Robots Bring New Tool to East Coast Farms See & Spray 1.0 vs. See & Spray 2.0: What’s Changed? Precision Analysis: ‘Adoption Gap is Bigger Than We Think’ This Week's Lineup:

• No Substitute for Spending Time Alongside Farmers
• AI’s Impact on Dealership Processes
• Driverless Weeding Robots Bring New Tool to East Coast Farms
• See & Spray 1.0 vs. See & Spray 2.0: What’s Changed?
• Precision Analysis: ‘Adoption Gap is Bigger Than We Think’

]]> http://www.precisionfarmingdealer.com/articles/7192 Wed, 08 Jul 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7192-precision-farming-dealers-best-of-the-web-july-8-2026 nnewman@lessitermedia.com AGCO, CNH & Kubota leaders reveal insights on dealer development, key adoption trends & autonomy outlook AGCO, CNH & Kubota leaders reveal insights on dealer development, key adoption trends & autonomy outlook 

]]> http://www.precisionfarmingdealer.com/articles/7190 Tue, 07 Jul 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7190-oem-leaders-share-roadmap-for-precision-growth OEM Leaders Share Roadmap for Precision Growth.jpg Joe Michaels, Nathan Greuel and Jake Ridenour (pictured l-r) answer questions from their dealers during the 2026 Precision Farming Dealer Summit. Jeff Lazewski  Four distinct paths to autonomy are emerging, each one with different winners, timing & challenges Four distinct paths to autonomy are emerging, each one with different winners, timing & challenges  

]]> http://www.precisionfarmingdealer.com/articles/7191 Mon, 06 Jul 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7191-ag-autonomys-state-of-the-state Chris-Hunsaker-Ag Autonomy’s State of the State.jpg DJI Agriculture announced the global launch of the new DJI Agras T55 and DJI Agras T100 Dual Battery Spraying System. http://www.precisionfarmingdealer.com/articles/7188 Mon, 06 Jul 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7188-dji-launches-agras-t55-and-t100-dual-battery-spraying-system dji drones.jpg Sabanto, a leader in autonomy retrofit solutions for agricultural machinery, and Verdant Robotics, developer of SharpShooter precision application system, have integrated their systems for the first time. http://www.precisionfarmingdealer.com/articles/7186 Thu, 02 Jul 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7186-sabanto-verdant-robotics-announce-technical-integration-of-autonomous-tractor-with-sharpshooter-precision-application Sabanto_Verdant_SSCT.jpg In case you missed them, here are the most popular items on our website from the past month, June 2026. http://www.precisionfarmingdealer.com/articles/7187 Wed, 01 Jul 2026 13:30:00 -0400 https://www.precisionfarmingdealer.com/articles/7187-top-10-precision-farming-stories-in-june-2026 pfd-top-10.png nnewman@lessitermedia.com This Week's Lineup: Farmer Identifies Technology He’s Most Excited About The Precision Farming Playbook for 600-Bushel Corn New Report Details How Farmers Are Using AI Transforming Older Equipment into ‘Autonomous Workhorses’ Planting & Seeding an Entire Crop with a Driverless Tractor This Week's Lineup:

• Farmer Identifies Technology He’s Most Excited About 
• The Precision Farming Playbook for 600-Bushel Corn 
• New Report Details How Farmers Are Using AI 
• Transforming Older Equipment into ‘Autonomous Workhorses’
• Planting & Seeding an Entire Crop with a Driverless Tractor

]]> http://www.precisionfarmingdealer.com/articles/7185 Wed, 01 Jul 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7185-precision-farming-dealers-best-of-the-web-july-1-2026 With TRACK, the AEF is providing the industry with a standardized framework for guidance systems from one manufacturer to communicate TRACK information to an implement from another manufacturer. With TRACK, the AEF is providing the industry with a standardized framework for guidance systems from one manufacturer to communicate TRACK information to an implement from another manufacturer.

]]> http://www.precisionfarmingdealer.com/articles/7182 Mon, 29 Jun 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7182-aef-introduces-track-extending-automation-beyond-steering John Fulton has been appointed as a Dean’s Chair in The Ohio State University College of Food, Agricultural, and Environmental Sciences. John Fulton has been appointed as a Dean’s Chair in The Ohio State University College of Food, Agricultural, and Environmental Sciences.

]]> http://www.precisionfarmingdealer.com/articles/7177 Thu, 25 Jun 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7177-john-fulton-named-as-a-cfaes-deans-chair nnewman@lessitermedia.com This Week's Lineup: Workshop Provides Hands-On Precision Experience to Students Farmers Get Up-Close Look at Cutting-Edge Sprayer Tech How California Farmers Use Pressure Bombs to Save Water & Money Exploring the Future of AI in Ag: Turning Data into Action Discussing CNH’s New Management Structure for Case IH & New Holland This Week's Lineup:

• Workshop Provides Hands-On Precision Experience to Students
• Farmers Get Up-Close Look at Cutting-Edge Sprayer Tech 
• How California Farmers Use Pressure Bombs to Save Water & Money
• Exploring the Future of AI in Ag: Turning Data into Action  
• Discussing CNH’s New Management Structure for Case IH & New Holland

]]> http://www.precisionfarmingdealer.com/articles/7175 Wed, 24 Jun 2026 12:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7175-precision-farming-dealers-best-of-the-web-june-24-2026 jdobberstein@lesspub.com NRCS Chief Colton L. Buckley says he's prioritizing field staff to improve field engagement and technical expertise. http://www.precisionfarmingdealer.com/articles/7170 Thu, 18 Jun 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7170-nrcs-promises-farmers-will-see-modernized-approach Eye-on-Washington NEW.png nnewman@lessitermedia.com This Week's Lineup: Autonomous Robots Achieve Chemical-Free Pest Control at Scale Young Farmer All in on Spray Drones Why Best Dealerships Win on Service, Not Iron Breaking Down the Future of Fertilizer Ten Innovators Who Transformed American Farming This Week's Lineup:

• Autonomous Robots Achieve Chemical-Free Pest Control at Scale
• Young Farmer All in on Spray Drones
• Why Best Dealerships Win on Service, Not Iron
• Breaking Down the Future of Fertilizer
• Ten Innovators Who Transformed American Farming

]]> http://www.precisionfarmingdealer.com/articles/7167 Wed, 17 Jun 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7167-precision-farming-dealers-best-of-the-web-june-17-2026 Each episode of Built on Iron features conversations with dealership leaders navigating the real pressures of running a modern equipment business, staffing shortages, rising customer expectations, and a rapidly evolving technology landscape. http://www.precisionfarmingdealer.com/articles/7168 Tue, 16 Jun 2026 12:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7168-brilliant-harvest-launches-new-podcast-for-equipment-dealership-leaders Built On Iron Cover.jpg mvogel@lesspub.com Hop in the cab, hit shuffle and enjoy these songs that all have something to do with farming. Some of them are directly farming related like Luke Bryan's "Rain Is a Good Thing." Other's might be more subtle like Jason Isbell's song "Grown," which isn't necessarily about agriculture but the title involves things (or people) that grow. http://www.precisionfarmingdealer.com/blogs/1/post/7166 Mon, 15 Jun 2026 13:11:11 -0400 https://www.precisionfarmingdealer.com/blogs/1-from-the-virtual-terminal/post/7166-listen-to-the-2026-growing-season-farm-playlist Mackane-Vogel-350x.jpg nnewman@lessitermedia.com Equipped with Sabanto, Panorama and Starlink, Quint Pottinger became the first farmer in the Bluegrass State to plant his entire crop with a driverless tractor, joining fewer than 50 farms nationwide, according to the Kentucky Department of Agriculture. Equipped with Sabanto, Panorama and Starlink, Quint Pottinger became the first farmer in the Bluegrass State to plant his entire crop with a driverless tractor, joining fewer than 50 farms nationwide, according to the Kentucky Department of Agriculture.

]]> http://www.precisionfarmingdealer.com/articles/7165 Sat, 13 Jun 2026 00:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7165-innovative-farmer-plants-entire-crop-autonomously No-Tiller-Plants-100%-of-His-Corn-Autonomously-.png nnewman@lessitermedia.com This Week's Lineup: Kentucky Farmer Plants Entire Crop Autonomously Nebraska Farmers Show How Precision Tech Transforms Their Operation Most Valuable Precision Dealer Shares Drone Insights Top 10 Leaders in Smart Harvest — ‘the Future of Intelligent Agriculture' Greenfield Robotics Founder Shares Update on Ag Robots' Impact This Week's Lineup:

• Kentucky Farmer Plants Entire Crop Autonomously
• Nebraska Farmers Show How Precision Tech Transforms Their Operation
• Most Valuable Precision Dealer Shares Drone Insights
• Top 10 Leaders in Smart Harvest — ‘the Future of Intelligent Agriculture'
• Greenfield Robotics Founder Shares Update on Ag Robots' Impact

]]> http://www.precisionfarmingdealer.com/articles/7158 Wed, 10 Jun 2026 06:00:00 -0400 https://www.precisionfarmingdealer.com/articles/7158-precision-farming-dealers-best-of-the-web-june-10-2026