[Video] Steering the Future: OEMs’ Precision Vision for 2026 & Beyond

Back by popular demand, the manufacturer panel returns to the Summit! Hear from the precision ag leaders of various OEMs — including Jake Ridenour, channel sales manager for AGCO/PTx Trimble, Nathan Greuel, precision product marketing director, CNH (Case IH, New Holland, Raven) and Joe Michaels, senior director of Kubota North America — on their strategic direction for precision business and the best practices they see embraced by the top-performing dealers in their network.

Each year, these OEM leaders jump at the chance to learn from you about the realities of precision services in dealerships, and for you to learn more about the new programs — and the why’s behind them — that’ll support you and your customers.


The 2026 Precision Farming Dealer Summit Video Replay is brought to you by
Vi by VisorPro.    

Vi by visorPRO® is an AI-powered service assistant designed to enhance equipment dealership operations by increasing efficiency, customer satisfaction, and profitability. As a dealer-centric and shortline-friendly solution, Vi leverages AI to streamline service processes, providing rapid answers to technical inquiries via its Vault—a secure repository for work orders, technician notes, OEM manuals, etc. Already adopted by dealerships across the U.S., Canada, and Australia, Vi has become the AI service assistant of choice. By capturing and sharing institutional knowledge across dealership teams, Vi empowers dealerships to improve service delivery to achieve greater operational excellence, setting a new standard in the industry.

Return to Video Gallery

LaForge Systems
To view the content, please register or login.