A Breakdown of the USDA Censuses of Agriculture from 2002-2022, examining how farmers are spending, what equipment they’re using and what crops they’re growing. This is a recommended tool for manufacturers and dealers to understand how the demographic of their customer base is set to change in the coming years, particularly when it comes to what they will buy and what they will grow.

The Dealer Business Outlook & Trends Farm Equipment Forecast has become the must-have business planning tool for the equipment dealer, manufacturer, consultant and other key players in the Ag equipment industry. Featuring data compiled from more than 100 North American dealer survey respondents, there is no comparable source of North American farm equipment industry data and analysis.

Based on surveys from more than 300 North American dealers, not only does the 2016 Dealer Business Outlook & Trends forecast report give you a "from the trenches" look at what dealers see for equipment sales in the year ahead, but it also identifies trends for individual product sales growth. In 48 pages, the report breaks out the dealers' 2016 outlook by country, by region, by the equipment brand and by the size of their dealership. Learn more.

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