Precision Sales

Learn other precision specialists’ sales tips, techniques and best practices to target new customers and upgrade existing ones to the latests technology.

ARTICLES

DITC-Phil-Moskel-.jpg
Industry Q&A

What Are Your Best & Worst Precision Ideas?

From adding technology-specific product specialists to ineffective remote support, dealers from across the globe share the best and worst precision practices tried in the last 2 years.
We asked Precision Farming Dealer readers to share the best and worst precision agriculture-related idea, practice, technology, etc., implemented at their dealership in the last 2 years and explain what went well or what went wrong.
Read More
BRUCE-WEST-2.jpg
Day in the Cab

Independent Dealer Succeeds with Old School Approach to Customer Service

West Enterprises’ 2-man operation leverages expertise & experience to build strong relationships with farmers
Precision specialists often wear many hats — service technician, salesperson, business owner, farmer. The list goes on and on. Bruce West barely has enough closet space for the number of hats (and capes) he wears as owner of West Enterprises, an independent precision ag hardware and software dealer in Erie, Ill.
Read More
US-Population-by-generation-700.jpg

Improve Your Customer Service by Recognizing Generational Differences

For as much work as you do on equipment, your people skills are going to be where the rubber hits the road
Taking a one-size-fits-all approach to customers (and employees) will likely leave you frustrated and those you work with dissatisfied. The goal of this article is to help you better understand the differences between the generations you serve — and employ — why they matter, and how you can use that information to build a better business.
Read More
Dealer Data Management Customer Catagories

Progressive Sales Model Requires Dealerships to be Proactive, Not Reactive

Dealers need to embrace technology and early adopters without forgetting about customers who prefer a traditional approach.

Most references to the digital divide have to do with rural connectivity and how easy or difficult it is for farms to maintain internet access. However, Jared Ochs has a different type of digital divide on his mind.


Read More

New AEM Report Quantifies Environmental Benefits of Precision Agriculture

AEM's study, "The Environmental Benefits of Precision Agriculture," examines the impact of various technologies on the production of row crops, broad acre crops, roots and tubers, as well as forage. The data overwhelmingly shows that precision agriculture can have a positive environmental impact in all of these areas.
Read More

PRODUCTS

2019 AEI Dealer Business Outlook and Trends

2019 AEI Dealer Business Outlook and Trends (PDF) - Farm Equipment Forecast

$299.00

Compiled and written by the editors of Ag Equipment Intelligence and in its 14th year, the 48-page Dealer Business Outlook & Trends Forecast has become the must-have business planning tool for the equipment dealer, manufacturer, consultant and other key players in the Ag equipment industry.

View
Banking on Progressive Precision Practices to Improve ROI

Banking on Progressive Precision Practices to Improve ROI

$15.95
Get perspective and direct experience from other no-tillers, strip-tillers, researchers and industry experts on how current precision tools are paying off and how to prepare to make the most of the innovations of the future. View
AEI Business Trends Outlook 2016

2016 AEI Dealer Business Outlook and Trends - Farm Equipment Forecast (PDF)

$199.95

Based on surveys from more than 300 North American dealers, not only does the 2016 Dealer Business Outlook & Trends forecast report give you a "from the trenches" look at what dealers see for equipment sales in the year ahead, but it also identifies trends for individual product sales growth. In 48 pages, the report breaks out the dealers' 2016 outlook by country, by region, by the equipment brand and by the size of their dealership. Learn more.

ORDER TODAY!

View
PFD Fall 2015 Cover

Precision Farming Dealer 1-Year Subscription (Outside North America)

$54.95
Paid subscription for mailing addresses in Canada and Mexico
Precision Farming Dealer is the dealer’s source for precision farming technologies and their application. Dedicated to best practices for selling, servicing and supporting precision farming and the equipment that relies on precision technology. View
PFD Winter 2016 Cover

Precision Farming Dealer 1-Year Subscription (Canada and Mexico)

$34.95
Paid subscription for mailing addresses in Canada and Mexico
Precision Farming Dealer is the dealer’s source for precision farming technologies and their application. Dedicated to best practices for selling, servicing and supporting precision farming and the equipment that relies on precision technology. View
2015 AEI Dealer Business Outlook and Trends - Farm Equipment Forecast (PDF)

2015 AEI Dealer Business Outlook and Trends - Farm Equipment Forecast (PDF)

$199.00

Based on surveys from more than 300 North American dealers, not only does the 2016 Dealer Business Outlook & Trends forecast report give you a "from the trenches" look at what dealers see for equipment sales in the year ahead, but it also identifies trends for individual product sales growth. In 48 pages, the report breaks out the dealers' 2016 outlook by country, by region, by the equipment brand and by the size of their dealership.

View
Summer 2016 Cover

Precision Farming Dealer 1-Year Subscription (U.S.)

$19.95
Precision Farming Dealer is the dealer’s source for precision farming technologies and their application. Dedicated to best practices for selling, servicing and supporting precision farming and the equipment that relies on precision technology. Paid print subscription. View

Top Articles

Current Issue

Cover_PFD-Intro_FE_0723.jpg

Precision Farming Dealer

  • Independent Dealer Succeeds with Old School Approach to Customer Service
  • Lessiter Media to Celebrate 1st Annual Precision Specialist Week
  • What Farmers Want from You: More Education & Improved Support
View More

Must Read Free Eguides

Download these helpful knowledge building tools

View More
Top Directory Listings