Gigabytes of farm data are being collected, stored and in some cases applied to improve on-farm decision making. But behind the algorithms and analysis a profitable precision business is rooted in relationships.

The 2020 recipient of Precision Farming Dealer’s eighth annual Most Valuable Dealership is RDO Equipment Co., based in Fargo, N.D. In total, 18 U.S. and Canadian dealerships including large and small farm equipment dealership groups with precision departments, independent precision operations and co-ops were nominated by their farm customers, precision equipment suppliers and their own employees.

In today’s Precision Farming Dealer podcast, we're joined by Dr. Scott Shearer, ag engineering professor at Ohio State who will share a present day perspective on progressive ag technologies which are already influencing on-farm decision-making.