Precision Sales

Learn other precision specialists’ sales tips, techniques and best practices to target new customers and upgrade existing ones to the latests technology.

ARTICLES

[Podcast] Conversations with Ag Equipment’s Entrepreneurs: Laforge System’s Lars Paulsson

In this episode of the podcast, “How We Did It: Conversations with Ag Equipment's Entrepreneurs” (sponsored by Osmundson Manufacturing), Editor/Publisher Mike Lessiter sits with Lars Paulsson, co-founder of Laforge’s North American operations.
In this episode of the podcast, “How We Did It: Conversations with Ag Equipment’s Entrepreneurs,” sponsored by Osmundson Manufacturing, Editor/Publisher Mike Lessiter sits with Lars Paulsson, co-founder of Laforge’s North American operations.
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Precision Farming Dealer Summit 2019 Recap

Mastering Your Market with Customized Precision Problem-Solving

Customers are attracted to a product or service that has value to them. The best way that dealers can show that value is through providing personalized solutions to the customers.
In 2014, the Hale Group conducted research for Iowa, including a lot of information on row-crop agriculture. In a survey of 400 Iowa farmers, one question stood out to dealers: Who do you go to when you want to learn about new products and services?
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Precision Farming Dealer Summit 2019 Recap

Banking on Billable Service for Sustainable Precision Profit

Strong customer relationships – essential for sustainable growth in the farm equipment business – are especially critical for dealers looking to grow in the fast-paced precision farming business.
There are profits to be made for dealers who sell and service the ever-changing mix of precision farming goods and services.
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[Technology Corner] Precision Adoption Trending Upward for No-Tillers

While there is still a mix of optimism and skepticism surrounding the overall farm economy, one bright spot could be the precision farming segment. Respondents to the recently released 11th annual No-Till Farmer Operational Benchmark Study, forecast increased adoption of 11 different precision technologies in 2019, compared to last year.
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[Podcast] Getting to Know Agtegra’s Innovation Center

In today’s <em>Precision Farming Dealer</em> podcast, we're pleased to share a discussion between Lance Larsen, precision ag coordinator with Agtegra and Tony Kramer, product specialist supervisor with RDO Equipment Co. and host of the Agriculture Technology Podcast.
In today’s Precision Farming Dealer podcast, we're pleased to share a discussion between Lance Larsen, precision ag coordinator with Agtegra and Tony Kramer, product specialist supervisor with RDO Equipment Co. and host of the Agriculture Technology Podcast.
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[Podcast] Capitalizing on Product & Service Diversity

In today’s <em>Precision Farming Dealer</em> podcast, we're joined by Central Valley Ag's advanced cropping systems manager Keith Byerly and advanced cropping systems equipment manager Chris Winkelbauer to discuss their approach to customer retention, service excellence and product diversity.
In today’s Precision Farming Dealer podcast, we're joined by Central Valley Ag's advanced cropping systems manager Keith Byerly and advanced cropping systems equipment manager Chris Winkelbauer to discuss their approach to customer retention, service excellence and product diversity.
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