Sara Loritz, parts technician at Vanderloop Equipment in Brillion, Wis., estimates that she spends 75% of her time at work talking with customers, whether on the phone or in person.

Agri-Service LLC, an AGCO farm equipment dealership with 10 locations across Idaho and Eastern Washington, is integrating its precision-farming division, Vantage-Northwest, under the Agri-Service brand to create a more seamless customer experience.

Ecorobotix’s ARA ultra-high precision sprayer addresses this problem head-on, reducing drift by up to 95%, as shown in recent studies in Germany and the Netherlands.

The full speaker and session lineup for the 2025 Precision Farm Dealer Summit has been announced, and Oct. 31 is the final day for Super Early Bird rates.

“Things are way ahead of schedule,” says Johnson Tractor precision specialist Dave Thompson, who can now shift from service to sales mode with the extra time on his hands. “We have customers that are done already and it’s not even November yet. I’ve yet to talk to anybody that’s not happy with their yields.

Precision Farming Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of our great agricultural industry. Here is our favorite content from the past week.