Looking Beyond Ag to Solve the Precision Labor Shortage
Hutson Inc. turns interns without ag experience into precision-focused sales representatives.
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Michaela Paukner
Michaela Paukner is the associate editor of Strip-Till Farmer and Precision Farming Dealer. Her previous journalism experience includes working as a reporter for a legal magazine and as a producer for two Wisconsin TV news stations. She has also worked with clients across the globe as a freelance writer and marketing consultant, and as a brand manager for a Wisconsin-based boutique marketing agency. She's a graduate of UW-Green Bay.
ARTICLES
How to Streamline Your Dealership’s Customer Communications
Record360’s ServicePro platform allows staff to text with customers and manage work orders from a mobile app.
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Independent Dealer Enables Colorblind Solutions for Customers
Iowa’s Premier Technologies introduces customers to precision ag technology and gives them more flexibility with equipment using Ag Leader and other shortline products.
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Customer-Centric Approach Key to Selling Colorblind Precision Ag Solutions
Guillermo Perez-Iturbe, marketing director at Trimble, says brand-agnostic precision ag products offer flexibility for dealers and customers.
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Strip-Tillers Embrace RTK, Plan Precision Purchases in 2022
2022 Strip-Till Benchmark Study reveals most popular precision technologies used by U.S. strip-tillers.
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Still Looking for an AgriSync Alternative? Dealers, Companies Suggest New Options
Dealers get creative in their searches for a customer service platform to replace AgriSync.
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Top Articles
- Smart Spraying Solution from Bosch BASF Smart Farming Enters First Series Production
- Precision Farming Dealer's Best of the Web: March 22, 2023
- AEF Introduces Third Generation Universal Terminal Isobus Functionality
- InnerPlant & Satellogic to Launch Device for Detecting Human-Made Crop Signals from Space
- AGCO Names Cody Erman as 2022 Technician of the Year for North America
Current Issue
Precision Farming Dealer
- 11th Annual Precision Awards Program Honors Top North American Dealer
- Precision Revenue Outlook Remains Positive Despite Slight Decline in 2022
- Making Autonomy Affordable, Reliable & Scalable
Making Autonomy Affordable, Reliable & Scalable
11th Annual Precision Awards Program Honors Top North American Dealer
Precision Revenue Outlook Remains Positive Despite Slight Decline in 2022
Must Read Free Eguides
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Videos
![[Technology Corner] Leaftech Ag Launches New Handheld Tissue Analysis Tool](https://www.precisionfarmingdealer.com/ext/resources/2023/03/17/OTR_Tech-Thumbnail-03-17-2023_for_web.png?height=290&t=1679584038&width=400)
[Technology Corner] Leaftech Ag Launches New Handheld Tissue Analysis Tool
On demand tissue analysis in the field has arrived. Leaftech Ag recently introduced a handheld digital lab that delivers results in less than 3 minutes. Agronomists or farmers can stick a leaf in the tool’s scanner bed and see its nutrient contents on the spot. Founder and CEO John Mascoe shows us how it works.
Top Directory Listings
Ivy Tech Community College, Lafayette Campus
The college offers an associate degree in Applied Science in Agriculture (60 credit hours). Students enrolled in this program may specialize in precision farming technology by selecting up to 15 credit hours in this area and agriculture business, sales and agronomy.
Lake Region State College - Dakota Precision Ag Center
The college offers an AAS in Precision Agriculture and customized precision ag- related training for agricultural producers, insurance underwriters, equipment dealer and agricultural cooperative employees and others.
HTS Ag Precision Ag Solutions
Offering training on Ag Leader, Trimble, Reichhardt, Norac and Integris Systems in twice yearly customer training events (spring/fall). Also offering individual training opportunities on any HTS Ag products and SMS software, year round.