Supercharging Precision Sales through Subdealers
Dealer Development, Precision Sales

Supercharging Precision Sales through Subdealers

As some markets for precision farming equipment tighten due to saturation or components now coming pre-installed on new implements and tractors, dealerships are looking to extend their sales reach.

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  • The Precision Farming Dealer Daily is delivered every day from our editors to provide important industry news and popular precision farming equipment content.
  • The Weekly Digest is delivered every Sunday from our editors to provide important industry news and popular precision farming equipment content from the past week.

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AeroVironment DigiFarm Virtual Base Network Trimble CDS-John Blue Company Ace Pumps LaForge Systems


2018 Dealership Minds Summit

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Discover Intelligence Driven Marketing Strategies at the Dealership Minds Summit

Centered on the theme of "Intelligence Driven Marketing," the 2018 Dealership Minds Summit is a 2-day DEALERS ONLY networking and idea sharing event that zeros in on helping you find the customer — before they’ve made a purchase decision — and moving them through the funnel to set the table for the order. 

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From the Virtual Terminal

  • First Release Jitters

    When it comes to new Precision Ag technology and hardware, there is often a bit of anxiety about being the first to try it. I think it goes back to the tongue in cheek adage, “The early bird gets the worm, but the second mouse gets the cheese.”
  • Jack Zemlicka

    Are You Spending Those Precious Precision Marketing Dollars Wisely?

    Having the opportunity to host the winter meeting of the Independent Precision Ag Alliance at our home office in Brookfield, Wis., last week, I wanted to make an impression on the dealers who made the trip to attend.
  • Blockchain: What Does It Mean for Ag?

    One of my predictions for 2018 was that we would start hearing about blockchain implications for agriculture. But I did not expect it would be this quick.
  • Janzen Todd

    Ag Tech Predictions for 2018

    Here are seven predictions for what we'll be talking about in 2018 in the ag tech sector.

Precision Farming Dealer Podcast

A Conversation with the Climate Corp.’s John Raines

In this episode of the Precision Farming Dealer podcast, editor Jack Zemlicka is joined by John Raines, senior vice president for Climate's Global Commercial businesses, who discusses the recent data-sharing agreement, along with future goals for the company and getting farmers to buy into digital agriculture.

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Top Directory Listings

Most Valuable Dealership


Read about this year's winner:

Southern States Cooperative

For the 5th consecutive year, Precision Farming Dealer is sponsoring its “Most Valuable Dealership” awards program to recognize North America’s best precision farming dealers.

Dealers, manufacturers and others are invited to participate by nominating top dealers from across North America. There is no limit to the number of nominations that an individual can submit.

The 2017 Most Valuable Dealership Video Series is brought to you by MapShots.

From soil test automation to fertility recommendations and seeding recommendations, MapShot's AgStudio platform is a streamlined approach and a complete precision farming solution that provides powerful features within an intuitive interface. Analytical tools offer the ability to evaluate agronomic results to facilitate making the best decisions for a successful operation. 

Product Roundups

Top Store Items
2017 Precision Farming Dealer Summit Meeting Binder

2017 Precision Farming Dealer Summit Meeting Binder

If you weren't able to attend Farm Equipment and Precision Farming Dealer's SOLD OUT 2017 Precision Farming Dealer Summit, you can still have the opportunity to learn leading strategies to evolve and improve the way you sell, service and support precision technology by purchasing an attendee binder.

2016 AEI Dealer Business Outlook and Trends - Farm Equipment Forecast (PDF)

2016 AEI Dealer Business Outlook and Trends - Farm Equipment Forecast (PDF)

Based on surveys from more than 300 North American dealers, not only does the 2016 Dealer Business Outlook & Trends forecast report give you a "from the trenches" look at what dealers see for equipment sales in the year ahead, but it also identifies trends for individual product sales growth. In 48 pages, the report breaks out the dealers' 2016 outlook by country, by region, by the equipment brand and by the size of their dealership. Learn more.


Pushing Up Profits With Precision Farming

Pushing Up Profits With Precision Farming

Examine cutting edge precision farming practices including variable-rate seeding, precision spraying and implement steering to improve accuracy and maximize profit.
Precision Farming Dealer 1-Year Subscription (U.S.)

Precision Farming Dealer 1-Year Subscription (U.S.)

Precision Farming Dealer is the dealer’s source for precision farming technologies and their application. Dedicated to best practices for selling, servicing and supporting precision farming and the equipment that relies on precision technology. Paid print subscription.
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