Data Management, Industry News
John Deere Offers JDLink Connectivity Service at No Additional Charge

John Deere Offers JDLink Connectivity Service at No Additional Charge

The change allows customers to quickly activate the JDLink connectivity service and manage their connected machines within their John Deere Operations Center account, either on the web or the mobile app.

Industry News

  • Sen. Deb Fischer Highlights Precision Ag Legislation on Senate Floor

    U.S. Senator Deb Fischer (R-Neb.), a member of the Senate Agriculture Committee, spoke on the Senate floor on Sept. 20 about her bipartisan Precision Agriculture Loan (PAL) Act. In the speech, Sen. Fischer highlighted the importance of increasing the adoption of precision agriculture technologies for agriculture producers, rural communities, consumers and the environment.

  • Kubota, Yamaha Motors Among Investors in Advanced Farm Technologies' $25M Series B Funding

    Advanced Farm Technologies, Inc., developers of robotic technology for farmers, has completed a series B investment round raising $25 million to support the company’s growth in strawberry harvesting and the adaptation of its technology to apple harvesting. The Series B funding round was led by Catapult Ventures and included all the Series A investors: Kubota Corporation, Yamaha Motor Corporation and Impact Ventures.

  • Corteva Agriscience Among First to Leverage Agile Mobile Robots to Walk Row Crops

    Corteva Agriscience is using a Spot robot from Boston Dynamics to ‘walk’ between rows of corn, sunflowers and more. The robot automates sensing and inspection, and it has potential applications in field testing of both new seed and crop protection solutions with its ability to collect copious amounts of data, support the application of new crop protection discovery molecules and inspect operations.

  • Nebraska Coop Receives First Raven OMNiPOWER Machine Sold in US

    The first Raven Industries OMNiPOWER autonomous farming machine to be sold in the U.S. went to Frenchman Valley Coop, based in Imperial, Neb. The coop's vice president of agronomy took possession of the Raven OMNiPOWER automated machine Sept. 16 at Husker Harvest Days in Grand Island, Neb. 

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Precision Ag 101

Feeling overwhelmed?

Start with these information-packed articles hand-picked by our editors:

33 Tips for Turning Billable Service Into Recurring Precision Revenue
Providing reliable service is a source of pride for dealers, but recouping a reasonable return on their time remains a challenge.

8 Tips for Building Better Dealer-Farmer Precision Partnerships
Three farmers and three precision equipment specialists discuss strategies for anticipating service needs, maximizing sales opportunities and avoiding customer conflict.

20 Employee Training & Retention Tips for Precision Ag Staff
A diverse group of dealers divulge their secrets to motivating new employees, making the most of training opportunities and why an ‘open book’ approach can be a competitive advantage.


From the Virtual Terminal

  • Rethinking Carbon's 'Additionality' Requirement

    To generate a carbon credit, a producer must demonstrate a metric ton of C02 (or its equivalent in greenhouse gases (GHG)) was sequestered in soil because of the farmers’ efforts. Seems simple enough, but there is usually another requirement called “additionality” that makes this more challenging for many farmers already implementing conservation practices.
  • Are NFTs the Answer to the Ag Data Ownership Question?

    For years, farmers have asked, “Who owns my ag data after I share it with an ag tech company?” This has not been an easy question to answer as a lawyer.
  • Kim Schimdt

    Adapting to a Shifting Market

    It’s not news that the precision farming market is shifting. However, the news earlier this week that CNH Industrial was acquiring Raven Industries certainly came as a surprise.
  • Using Ag Data to Prove Crop Damage in Court

    Farmers are given many reasons to collect ag data about their farming practices, but using that data in court is rarely one of them. However, at a recent trial about crop damage, we proved just how useful ag data can be to help a court understand complex multi-year, multi-field farming operations.

Precision Farming Dealer Podcast

[Podcast] Rantizo Introduces New Model for Drone Adoption

In today’s Precision Farming Dealer podcast, Michael Ott, CEO of Rantizo shares some background on the ag tech company and how they are looking to grow their network of drone service and work closely with precision farming dealers who already have established relationships with farm customers.

Top Directory Listings

2021 Dealership Minds Summit


2021 DMS Logo

The most influential “Dealership Minds” in the industry will gather in Omaha, Neb. on August 3-4 for the 2021 Dealership Minds Summit.

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Farm Innovations Review

Dealer Product Showcase

This month's featured products geared towards equipment dealers.

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Product Roundups

Top Store Items
2017 Precision Farming Dealer Summit Meeting Binder

2017 Precision Farming Dealer Summit Meeting Binder

If you weren't able to attend Farm Equipment and Precision Farming Dealer's SOLD OUT 2017 Precision Farming Dealer Summit, you can still have the opportunity to learn leading strategies to evolve and improve the way you sell, service and support precision technology by purchasing an attendee binder.

2016 AEI Dealer Business Outlook and Trends - Farm Equipment Forecast (PDF)

2016 AEI Dealer Business Outlook and Trends - Farm Equipment Forecast (PDF)

Based on surveys from more than 300 North American dealers, not only does the 2016 Dealer Business Outlook & Trends forecast report give you a "from the trenches" look at what dealers see for equipment sales in the year ahead, but it also identifies trends for individual product sales growth. In 48 pages, the report breaks out the dealers' 2016 outlook by country, by region, by the equipment brand and by the size of their dealership. Learn more.


Pushing Up Profits With Precision Farming

Pushing Up Profits With Precision Farming

Examine cutting edge precision farming practices including variable-rate seeding, precision spraying and implement steering to improve accuracy and maximize profit.
Precision Farming Dealer 1-Year Subscription (U.S.)

Precision Farming Dealer 1-Year Subscription (U.S.)

Precision Farming Dealer is the dealer’s source for precision farming technologies and their application. Dedicated to best practices for selling, servicing and supporting precision farming and the equipment that relies on precision technology. Paid print subscription.
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