How to Invest in the People Side of Your Precision Farming Business
Getting Into Precision, Service and Support

How to Invest in the People Side of Your Precision Farming Business

Employee turnover is a predicament most precision farming dealers will need to navigate through at some point. The average tenure of a precision farming specialist at a dealership is often cited as about 18 months.

Industry News

View More

Must Read Free Eguides

Download these helpful knowledge building tools

View More

Free Newsletters

Join our community for unlimited access to the latest tips, news and information.

  • The Precision Farming Dealer Daily is delivered every day from our editors to provide important industry news and popular precision farming equipment content.
  • The Weekly Digest is delivered every Sunday from our editors to provide important industry news and popular precision farming equipment content from the past week.

Precision Farming Dealer thanks these sponsors of our digital content:

Topcon Agriculture DigiFarm Virtual Base Network HBS Systems AeroVironment


2018 Dealership Minds Summit

DMS18 Event Logo


Discover Intelligence Driven Marketing Strategies at the Dealership Minds Summit

Centered on the theme of "Intelligence Driven Marketing," the 2018 Dealership Minds Summit is a 2-day DEALERS ONLY networking and idea sharing event that zeros in on helping you find the customer — before they’ve made a purchase decision — and moving them through the funnel to set the table for the order. 

Event Info Reserve Seats


If you are having trouble viewing the poll on your device, click here.

View Results  Poll Archive


From the Virtual Terminal

  • Janzen Todd

    USDA and Ag Data: Improving Productivity while Protecting Privacy

    The last five years have witnessed an explosion of online cloud-based platforms that promise to revolutionize farming. These platforms collect agriculture data, such as yield data, soil type, rainfall, fertility and dozens of other data points across entire fields.
  • Signs

    There is no doubt that in the last 20 years we have come a long way in reading what our fields tell us. Whether it has been the wide adoption of soil sampling, yield monitors, or even the advent of infield sensors like moisture probes, we have come a long way in learning how to read the signs that our fields give us.
  • Jack Zemlicka

    A Personal Approach to Inspire Your Precision Personnel

    Talking with precision farming managers, I’ve found many have a method for minimizing the madness of recruiting or retaining employees.
  • Before You Put the Planter Away

    Hopefully, by now, everybody is done planting. But mostly by now, we can begin to reflect and evaluate just how our planting season went. This reflection includes walking our fields and evaluating stand and emergence consistency.

Precision Farming Dealer Podcast

Conversations with Ag Equipment’s Entrepreneurs: Norb Beaujot

In this episode of the Precision Farming Dealer podcast, we share a conversation from our sister publication Farm Equipment, Editor Mike Lessiter sits down with Canadian ag entrepreneur, Norbert Beaujot, an innovator and founder of two seeding equipment manufacturers, and more recently an autonomous farming company, looking to change the traditional farm equipment manufacturing model.

More Podcasts

Top Directory Listings

Most Valuable Dealership


Read about this year's winner:

Southern States Cooperative

For the 5th consecutive year, Precision Farming Dealer is sponsoring its “Most Valuable Dealership” awards program to recognize North America’s best precision farming dealers.

Dealers, manufacturers and others are invited to participate by nominating top dealers from across North America. There is no limit to the number of nominations that an individual can submit.

The 2017 Most Valuable Dealership Video Series is brought to you by MapShots.

From soil test automation to fertility recommendations and seeding recommendations, MapShot's AgStudio platform is a streamlined approach and a complete precision farming solution that provides powerful features within an intuitive interface. Analytical tools offer the ability to evaluate agronomic results to facilitate making the best decisions for a successful operation. 

Product Roundups

Top Store Items
2017 Precision Farming Dealer Summit Meeting Binder

2017 Precision Farming Dealer Summit Meeting Binder

If you weren't able to attend Farm Equipment and Precision Farming Dealer's SOLD OUT 2017 Precision Farming Dealer Summit, you can still have the opportunity to learn leading strategies to evolve and improve the way you sell, service and support precision technology by purchasing an attendee binder.

2016 AEI Dealer Business Outlook and Trends - Farm Equipment Forecast (PDF)

2016 AEI Dealer Business Outlook and Trends - Farm Equipment Forecast (PDF)

Based on surveys from more than 300 North American dealers, not only does the 2016 Dealer Business Outlook & Trends forecast report give you a "from the trenches" look at what dealers see for equipment sales in the year ahead, but it also identifies trends for individual product sales growth. In 48 pages, the report breaks out the dealers' 2016 outlook by country, by region, by the equipment brand and by the size of their dealership. Learn more.


Pushing Up Profits With Precision Farming

Pushing Up Profits With Precision Farming

Examine cutting edge precision farming practices including variable-rate seeding, precision spraying and implement steering to improve accuracy and maximize profit.
Precision Farming Dealer 1-Year Subscription (U.S.)

Precision Farming Dealer 1-Year Subscription (U.S.)

Precision Farming Dealer is the dealer’s source for precision farming technologies and their application. Dedicated to best practices for selling, servicing and supporting precision farming and the equipment that relies on precision technology. Paid print subscription.
Visit Store