Precision Farming Dealer
Dealer Forecast: Dip in Precision Revenue
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Anticipation can be a frustrating and ambiguous objective when it comes to forecasting the when and how the next ag tech innovation will influence a dealership’s precision farming business.
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Resources
Precision Ag - What's under the ISOBUS hood?
Plugfests, ISOBUS and Project Teams: the AEF Tackles Tough Ag Industry Issues
Every day, farm tractors and implements are connected together and the electrical connectors are engaged. In the cab, the terminal comes alive with information about all the connected systems. Very interesting technology, but how does it all happen? And when the tractor and implement are different colors, how are systems coordinated to work together?
This content is brought to you by the AEF.
DMS 2020
ATTEND THE 2020 VIRTUAL DEALERSHIP MINDS SUMMIT
The most influential “Dealership Minds” in the industry will gather online August 3-5 for the 2020 Virtual Dealership Minds Summit.
Current Issue
Precision Outlook: Dealers Shift Focus to Application Hardware, Maintain Need for Training
Precision Revenue Growth Slows as Dealers Navigate an Evolving Market
UAVs
- Septentrio Launches New AsteRx-i D UAS
- Is Applying Cover Crops by Drone Feasible?
- Sentera FieldAgent Analytics Tool to Include Tassel Counts
- Sentera Partners with Crop Risk Services
- senseFly Launches eBee X with Agisoft Metashape
Videos
![[Technology Corner] Forecasting the 3-Year Precision Picture](https://www.precisionfarmingdealer.com/ext/resources/remote/2020/09/25/Screen-Shot-2020-09-25-at-104649-AM.png?height=290&t=1601058390&width=400)
[Technology Corner] Forecasting the 3-Year Precision Picture
We recently shared some perspective in this segment on what the dealership of 2030 could look like, with a major emphasis on precision technologies like robotics and hyper-specialized services. But what are dealers forecasting as their best bets for growing precision revenue in the next 3 years?
Farm Equipment 'Thought Leader' Series: Skip Klinefelter
Dealerships, both large and small, are taking a more critical look at business decisions that will impact short- and long-term profitability. In some cases, the decision-making process is being accelerated by the impact of the coronavirus. Skip Klinefelter, owner of Linco Precision in El Paso, Ill., discusses some of the current and future business opportunities and considerations for dealers.
Farm Equipment 'Thought Leader' Series: Scott Shearer
Universities and colleges have had to rethink and revise the way they educate students and this is particularly true for precision ag undergraduates accustomed to hands-on, in-field learning. Dr. Scott Shearer, Professor and Chair, Department of Food, Agricultural and Biological Engineering at Ohio State University shares how he and his peers have evolved their approach to ensure ag students continue their education, largely online, as well as the potential of adopting permanent changes to the academic calendar based on the lessons learned during the coronavirus pandemic.
Farm Equipment 'Thought Leader' Series: John Deere Precision Peer Group
While in-person meetings provide valuable face-to-face contact, the chaotic schedules of precision managers don’t always allow for coordinated sessions. In 2018, a group of John Deere precision farming managers, organized by Phil Moskal from Mid-State Equipment, began communicating via text message to assist each other with troubleshooting in-field problems or trading insight on new products or services.
PFD Features
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In Case You Missed It: Top 10 Precision Farming Stories from August 2020
Here are the most popular items we’ve put up on PrecisionFarmingDealer.com from the month of August. -
In Case You Missed It: Top 10 Precision Farming Stories from July 2020
Here are the most popular items we’ve put up on PrecisionFarmingDealer.com from the month of July. -
10 Tips for Navigating Your Precision Business Through Unexpected Change
Talking with precision dealers throughout North America, and overseas, the consensus is that they’ve accepted the changes to communicating with customers, sourcing parts and collaborating with employees. -
Precision Outlook: Dealers Shift Focus to Application Hardware, Maintain Need for Training
The Precision Farming Dealer 2020 Benchmark Study showed several shifts in dealers’ expectations for their future revenue. Topping the list of revenue sources considered important for growth was application technology hardware, reversing its 3-year downward trend.
From the Virtual Terminal
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Coming Soon: Un-Integrated Solutions, Prescription Clearinghouses and R2-D2s in the Field
There are likely more people than ever looking toward the future — pick your reason right now — but the reality is it will be here before we know it. This can be both a paralyzing and comforting thought for farm equipment dealerships. -
Can You ‘Cowboy’ It for Your Customers?
One of the traits of a trusted precision specialist is their ability to perform under pressure. Some might argue this is a daily occurrence for the profession and even the most mundane days force moments of innovation out of necessity. -
Don't Take Shortcuts on the Path to Precision Profitability
Based on my conversations with dealers during the last few months, some have learned hard economic lessons due to an inability or unwillingness to arm themselves with the tools, training or talent to change with the times. -
Is Seasonal Schooling the Pathway to Preparing Precision Specialists?
Trial by fire. Thrown to the wolves. Learn by doing. All phrases that are used when describing how new precision farming hires often start their career at dealerships.
Precision Farming Dealer Podcast
[Podcast] Building Dealership-Wide Buy-In to a Precision Business
In this episode of the Precision Farming Dealer podcast, we welcome in Eis Implement owner Jon Eis, precision farming manager Eric Hagenow and precision farming specialist Phil Davister to talk about how each of them define their role within the dealership’s precision business, lessons learned building the business and advice for how to improve culture and accountability.
Top Directory Listings
Ivy Tech Community College, Lafayette Campus
The college offers an associate degree in Applied Science in Agriculture (60 credit hours). Students enrolled in this program may specialize in precision farming technology by selecting up to 15 credit hours in this area and agriculture business, sales and agronomy.
Lake Region State College - Dakota Precision Ag Center
The college offers an AAS in Precision Agriculture and customized precision ag- related training for agricultural producers, insurance underwriters, equipment dealer and agricultural cooperative employees and others.
HTS Ag Precision Ag Solutions
Offering training on Ag Leader, Trimble, Reichhardt, Norac and Integris Systems in twice yearly customer training events (spring/fall). Also offering individual training opportunities on any HTS Ag products and SMS software, year round.
Reichhardt Electronic Innovations, Inc
Dealer technician and sales training available by appointment at Reichhardt Training Center or dealer location.
Most Valuable Dealership
2020 Most Valuable Dealership: RDO Equipment Co.
The 6-part 2020 Precision Farming Dealer Most Valuable Dealership video series is sponsored by Reichhardt Electronic Innovations.
Farm Innovations Review
Dealer Product Showcase
This month's featured products geared towards equipment dealers.
Product Roundups
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Strip-Tillage Product Roundup 2020
Check out the latest strip-tillage products from some of the industry's leading suppliers. -
Ditchers & Water Management Product Roundup 2020
Check out the latest in ditchers and water management from some of the industry's leading suppliers. -
Grain Handling & Storage Product Roundup 2020
Check out the latest grain handling and storage products from some of the industry’s leading suppliers.
Top Store Items
2017 Precision Farming Dealer Summit Meeting Binder
If you weren't able to attend Farm Equipment and Precision Farming Dealer's SOLD OUT 2017 Precision Farming Dealer Summit, you can still have the opportunity to learn leading strategies to evolve and improve the way you sell, service and support precision technology by purchasing an attendee binder.
2016 AEI Dealer Business Outlook and Trends - Farm Equipment Forecast (PDF)
Based on surveys from more than 300 North American dealers, not only does the 2016 Dealer Business Outlook & Trends forecast report give you a "from the trenches" look at what dealers see for equipment sales in the year ahead, but it also identifies trends for individual product sales growth. In 48 pages, the report breaks out the dealers' 2016 outlook by country, by region, by the equipment brand and by the size of their dealership. Learn more.
Pushing Up Profits With Precision Farming
Examine cutting edge precision farming practices including variable-rate seeding, precision spraying and implement steering to improve accuracy and maximize profit.
Precision Farming Dealer 1-Year Subscription (U.S.)
Precision Farming Dealer is the dealer’s source for precision farming technologies and their application. Dedicated to best practices for selling, servicing and supporting precision farming and the equipment that relies on precision technology. Paid print subscription.