Precision Farming Dealer
- Independent Dealer Succeeds with Old School Approach to Customer Service
- Lessiter Media to Celebrate 1st Annual Precision Specialist Week
- What Farmers Want from You: More Education & Improved Support
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Agriculture’s increased productivity rates easily bump the “transformational” category over the past half century. A few tweaks from regulators, lawmakers and equipment makers can ensure that performance continues.
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- Making the Precision Basics Even Better with Implement Guidance
- 33 Bankable Strategies for Billing Precision Service
- Essentials of Measuring Customer Experience
- 7 Essential Components to Providing Effective Remote Support
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Resources
Precision Ag 101
Feeling overwhelmed?
Start with these information-packed articles hand-picked by our editors:
33 Tips for Turning Billable Service Into Recurring Precision Revenue
Providing reliable service is a source of pride for dealers, but recouping a reasonable return on their time remains a challenge.
8 Tips for Building Better Dealer-Farmer Precision Partnerships
Three farmers and three precision equipment specialists discuss strategies for anticipating service needs, maximizing sales opportunities and avoiding customer conflict.
20 Employee Training & Retention Tips for Precision Ag Staff
A diverse group of dealers divulge their secrets to motivating new employees, making the most of training opportunities and why an ‘open book’ approach can be a competitive advantage.
Current Issue
Independent Dealer Succeeds with Old School Approach to Customer Service
What Farmers Want from You: More Education & Improved Support
Lessiter Media to Celebrate 1st Annual Precision Specialist Week
Autonomy & Robotics
- Computing Company NVIDIA Bringing AI to Agriculture
- How to Sell & Service Retrofit Kits
- Intelligent Highway Tech Raises Questions about Future of Autonomous Agriculture
- Preparing Your Dealership for Autonomy & New Technology
- [Technology Corner] OEMs Bring More Technology to the Farm with Retrofits
Videos
![[Technology Corner] OEMs Bring More Technology to the Farm with Retrofits](https://www.precisionfarmingdealer.com/ext/resources/2023/11/22/OEMs-Bring-More-Technology--to-the-Farm-with-Retrofits.png?height=290&t=1700687536&width=400)
[Technology Corner] OEMs Bring More Technology to the Farm with Retrofits
How Farmers are Teaching Old Tractors to Think for Themselves — that’s the title of a recent Wall Street Journal article covering how OEMs like AGCO, Deere and CNH are expanding their presence in the retrofit market to ease the transition to more automation.
![[Technology Corner] Inside the First-Ever Agricultural Autonomy Institute](https://www.precisionfarmingdealer.com/ext/resources/2023/11/09/thumb/Inside-the-First-Ever-Agricultural-Autonomy-Institute.png?height=290&t=1699632936&width=400)
[Technology Corner] Inside the First-Ever Agricultural Autonomy Institute
Mississippi State University opened a brand-new Agricultural Autonomy Institute in Starkville. It will serve as an on-campus hub for research in robotics, AI, remote sensing and more.
![[Technology Corner] Nexat “All in One” System Partners with EW Group](https://www.precisionfarmingdealer.com/ext/resources/2023/10/26/thumb/Nexat-All-in-One-System--Partners-with-EW-Group-.png?height=290&t=1698350136&width=400)
[Technology Corner] Nexat “All in One” System Partners with EW Group
Terrakamp’s Nexat system generated tons of buzz with its Farm Progress Show debut over the summer. The company just announced a partnership with the EW Group, that will give EW Group a minority stake in Nexat.
![[Technology Corner] Verdant Robotics Smart Sprayer Reduces Chemical Use by up to 95%](https://www.precisionfarmingdealer.com/ext/resources/2023/10/13/Verdant-Robotics-Smart-Sprayer-Reduces-Chemical-Use-by-up-to-95.png?height=290&t=1697209367&width=400)
[Technology Corner] Verdant Robotics Smart Sprayer Reduces Chemical Use by up to 95%
About 10 months ago, Verdant Robotics received one of the largest investments in ag robotics to date — $46.5 million. The plan was to use the money to scale its fleet, build more machines and cover more acres.
PFD Features
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Helping New Precision Ag Specialists Hit the Ground Running
It takes a while for new precision ag specialists to really earn their keep around a dealership. Depending on the scenario, it could easily be 6 months before a dealership begins getting value out of a new precision employee, and up to 5 years before that “new” precision specialist is a master of their craft. -
Precision Ag’s Multi-Front Blitz
Major M&A activity, investment in tech stacks & retrofit kits are securing the beachfront for a whole new era for ag production. -
Shared Values & Vision are Vital to Maintaining Employee Engagement
Tim Norris has learned through experience that one of the best ways to generate employee buy-in and maintain high levels of staff motivation is by cultivating a shared vision. -
Future Farming Success Hinges on Customer Relationships
With principal involvement in three busy agricultural enterprises, Jason Mauck, 40, has to be constantly thinking, planning and doing to keep all the balls in the air as he juggles traditional family farm management, off-farm agronomic innovation, and the headaches and highs of innovating a new direct-marketing meat business.
From the Virtual Terminal
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Intelligent Highway Tech Raises Questions about Future of Autonomous Agriculture
Agriculture’s increased productivity rates easily bump the “transformational” category over the past half century. A few tweaks from regulators, lawmakers and equipment makers can ensure that performance continues. -
Precision Ag’s Multi-Front Blitz
Major M&A activity, investment in tech stacks & retrofit kits are securing the beachfront for a whole new era for ag production. -
A Dealer’s Role in NFL History
A trip to the National Football Hall of Fame reinforces how auto dealers learned retail & service best practices from their implement dealer counterparts. -
The Growing Gap Between Big & Small Equipment Dealers
Consolidation among ag equipment dealers is an old and ongoing trend. But it has reached the point that leaders at large dealership groups now had very little in common with their counterparts at smaller ag equipment organizations.
Dealership Job Postings
Now Hiring
Check out the latest industry job postings! Precision Farming Dealer is your valuable resource for individuals seeking employment opportunities within the precision agricultural machinery, equipment and software sector, connecting job seekers with relevant positions in the industry.
Want to list a job posting? Learn more here and contact Logan Fitch today.
Top Directory Listings
Ivy Tech Community College, Lafayette Campus
The college offers an associate degree in Applied Science in Agriculture (60 credit hours). Students enrolled in this program may specialize in precision farming technology by selecting up to 15 credit hours in this area and agriculture business, sales and agronomy.
Lake Region State College - Dakota Precision Ag Center
The college offers an AAS in Precision Agriculture and customized precision ag- related training for agricultural producers, insurance underwriters, equipment dealer and agricultural cooperative employees and others.
HTS Ag Precision Ag Solutions
Offering training on Ag Leader, Trimble, Reichhardt, Norac and Integris Systems in twice yearly customer training events (spring/fall). Also offering individual training opportunities on any HTS Ag products and SMS software, year round.
Reichhardt Electronic Innovations, Inc
Dealer technician and sales training available by appointment at Reichhardt Training Center or dealer location.
2023 Dealership Minds Summit
REGISTER FOR THE 2023 DEALERSHIP MINDS SUMMIT
Join top farm equipment dealerships from around North America on August 1-2, 2023 for 2-days of unrivaled learning and networking during the 2023 Dealership Minds Summit. No other event gives you a FOR DEALERS ONLY learning opportunity featuring targeted sessions that deliver the latest research, ideas and tools to help your dealership reach its top potential.
Farm Innovations Review
Dealer Product Showcase
This month's featured products geared towards equipment dealers.
Product Roundups
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Farm Progress Show Product Roundup 2023
Check out the latest offerings from these 2023 Farm Progress Show exhibitors. -
Strip-Tillage Product Roundup 2023
Check out the latest strip-tillage products from some of the industry's leading suppliers. -
Fertilizer Application Product Roundup 2023
Check out the latest fertilizer application products from some of the industry's leading suppliers.
Top Store Items
2017 Precision Farming Dealer Summit Meeting Binder
If you weren't able to attend Farm Equipment and Precision Farming Dealer's SOLD OUT 2017 Precision Farming Dealer Summit, you can still have the opportunity to learn leading strategies to evolve and improve the way you sell, service and support precision technology by purchasing an attendee binder.
2016 AEI Dealer Business Outlook and Trends - Farm Equipment Forecast (PDF)
Based on surveys from more than 300 North American dealers, not only does the 2016 Dealer Business Outlook & Trends forecast report give you a "from the trenches" look at what dealers see for equipment sales in the year ahead, but it also identifies trends for individual product sales growth. In 48 pages, the report breaks out the dealers' 2016 outlook by country, by region, by the equipment brand and by the size of their dealership. Learn more.
Pushing Up Profits With Precision Farming
Examine cutting edge precision farming practices including variable-rate seeding, precision spraying and implement steering to improve accuracy and maximize profit.
Precision Farming Dealer 1-Year Subscription (U.S.)
Precision Farming Dealer is the dealer’s source for precision farming technologies and their application. Dedicated to best practices for selling, servicing and supporting precision farming and the equipment that relies on precision technology. Paid print subscription.