PFD Features

ARTICLES

5th Annual Essential Guide to Precision Farming Tools

The 2019 resource features 39 products in 19 different categories, to provide dealers with detailed insight into the latest technology innovations.
The pace of precision farming progress has not endured the same slowdown as other segments of the ag industry in recent years, as companies continue to engineer innovations designed to help farmers be more informed decision makers.
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Evaluating the Virtual Visibility of Your Precision Farming Business

When it comes to establishing a precision presence on dealership websites, many fall short of delivering essential information on programs, products and staff.
You have a talented team of precision farming experts in a department that houses the latest and greatest technology available to farmers. Your dealership website reflects that right?
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Collaboration & Compromise Solve Seasonal Chaos, Gain Competitive Edge

Willing to take risks rooted in a culture of professional trust, three precision stakeholders at Eis Implement share their secrets to success and stability.
Leadership of a precision farming business can take many forms and come from different places within a dealership. But it often takes a coordinated effort by ownership, management and specialists to create and sustain a productive culture.
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2019 BENCHMARK STUDY

Part 4: Dealer Priorities Trending Toward Data Management & Staff Training

Data analysis, staff retention and avenues to navigate the ag economy topped the list for dealer focuses in 2019 and beyond.
This year has shown interesting new developments in market sentiments, with dealers continuing to slowly move away from hardware and steer sharply toward data management for future revenue, according to the seventh annual Precision Farming Dealer Benchmark Study.
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2019 BENCHMARK STUDY

Part 3: Putting Agronomic Emphasis on Service Revenue & Customer Retention

In-house agronomists and annual service contracts see jumps in 2019, while fewer rely on precision specialists for delivery of data management support.
Agronomic service is still a push-pull offering for dealers. Some have proactively embraced and invested in providing robust support options to customers that include soil sampling, data analysis and field prescriptions.
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