What Farmers Want From You

Precision Farming Dealer's What Farmers Want From You is a regular feature which profiles the scope of precision farming tools individual farmers are using on their operation, along with the frustrations that can occur with adopting new technology and how dealers can alleviate those "points of pain" for farm customers.

ARTICLES

Leveraging Data to Control Costs, Improve Outputs

From cutting inputs and “right sizing” equipment to building new customer bases and revenue streams, Mitchell Hora says analyzing a farm’s data will help improve bottom-line decision making.
Mitchell Hora says increasing reliance on bottom line profitability and data driven decisions will be the key that helps him survive and thrive in the future.
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Trey Hill

Technological Advancements Can Help Farmers Better Understand Their Land

Third-generation farmer Trey Hill looks to a future in which he’s equipped with tools that will help him improve his data analysis in order to increase yield and maintain soil health.
While he doesn’t consider himself an early adopter of technological advancements, Hill does believe new developments in ag tech will influence the ways in which farming changes over the course of the next 10 years.
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Prioritizing Soil Health to Protect Profitability for Generations to Come

The Crave family sees soil health as a key to reducing inputs, machinery costs, and creating more value-added products for long-term success and sustainability.
Since the founding of the multigenerational Crave Brothers Farm in Waterloo, Wis., in 1980, they’ve adopted sustainable farming practices, added a cheese factory to increase the value of their milk, and operate a manure digester that generates enough electricity to power their operation and 300 neighboring homes, making them a carbon-negative company.
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Redefining the Dollars & Sense Approach to Farm Business Management of the Future

From on- and off-farm revenue diversification, equipment sharing and a renewed reliance on data-driven decision making, the next generation farm operation will require an entrepreneurial mentality.
When it comes to the evolution of farming, it’s been said that the pace of change has never been so fast and change will never be this slow again.
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Future Farming Success Hinges on Customer Relationships

Indiana farmer Jason Mauck looks to vertical integration as well as technical innovation to cut costs and boost per-acre bottom line returns for his economic resiliency through 2030.
With principal involvement in three busy agricultural enterprises, Jason Mauck, 40, has to be constantly thinking, planning and doing to keep all the balls in the air as he juggles traditional family farm management, off-farm agronomic innovation, and the headaches and highs of innovating a new direct-marketing meat business.
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Technology Adoption On the Rise for Strip-Tillers

Despite the challenges of 2019, strip-tillers topped 200-bushel corn, explored organic practices and added precision farming tools to their operations.
Results of the 7th Annual Strip-Till Operational Practices Benchmark study, evaluating 2019 cropping practices, saw some subtle and more significant shifts in strip-till practices.
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