Jaime Elftman

Recruiting & Retaining Precision Farming Specialists

Knowing what traits to look for and where to find new employees is only the beginning. Keeping employees is a whole other battle.

By Jaime Elftman posted on March 12, 2016 | Posted in Dealer Development

Finding the next generation of precision farming specialists is a challenge that almost 40% of dealers reported was among their most important issues in the Precision Farming Dealer 2015 Benchmark Study. First, dealers must identify the traits they’re looking for in potential candidates for their fast-paced, rapidly evolving precision farming departments. Then, they face the challenge of actually finding these recruits.

Roundtable Q&A

What Areas Hold the Most Promise to Increase Revenue in the Coming Year?

Despite the decline in large farm equipment sales, the four precision ag dealers Precision Farming Dealer interviewed are still optimistic for the year to come. They discussed their dealerships’ training programs, how they’re creating a balance between hardware sales and service and what they expect to be the greatest opportunities for increased revenue in the year ahead, as well as any barriers that may stand in the way.

By Jaime Elftman posted on February 12, 2016 | Posted in Precision Sales, Service & Support

What areas of precision hold the most promise to increase revenue in the coming year and what obstacles present the greatest barriers?

Roundtable Q&A

How Are You Working Toward Creating a Balance Between Service and Hardware Sales?

Despite the decline in large farm equipment sales, the four precision ag dealers Precision Farming Dealer interviewed are still optimistic for the year to come. They discussed their dealerships’ training programs, how they’re creating a balance between hardware sales and service and what they expect to be the greatest opportunities for increased revenue in the year ahead, as well as any barriers that may stand in the way.

By Jaime Elftman posted on February 12, 2016 | Posted in Precision Sales, Service & Support

How is your dealership working toward creating a sustainable balance between precision service revenue and hardware sales?

Roundtable Q&A

What Types of Precision Training Do You Require for Employees?

Despite the decline in large farm equipment sales, the four precision ag dealers Precision Farming Dealer interviewed are still optimistic for the year to come. They discussed their dealerships’ training programs, how they’re creating a balance between hardware sales and service and what they expect to be the greatest opportunities for increased revenue in the year ahead, as well as any barriers that may stand in the way.

By Jaime Elftman posted on February 1, 2016 | Posted in Precision Sales, Service & Support

What types of precision training or education does your dealership require for employees and in which areas is training/education most lacking?

Taking Precision Training on the Road

By Jaime Elftman posted on February 1, 2016 | Posted in Service & Support

For 9-store Case IH farm equipment dealer Hoober Inc., keeping customers up to date on the training necessary to use their current precision equipment and learn about new technology is an on-going process.

10 Precision Farming Mistakes & How to Avoid Them

Tim Norris, CEO of 2015 Most Valuable Dealership winner Ag Info Tech, looks at common and complicated problems precision farming dealers face, and solutions to simplify their lives and those of their customers.

By Jaime Elftman posted on February 2, 2015 | Posted in Dealer Development

Tim Norris, CEO of 2015 Most Valuable Dealership winner Ag Info Tech, looks at common and complicated problems precision farming dealers face, and solutions to simplify their lives and those of their customers.

In the Field

New Precision Ag Club Focuses on Advocacy and Volunteering

By Jaime Elftman posted on November 6, 2014

One of the challenges facing the agricultural industry is a generational shift on farms as well as within farm equipment dealerships. To assist in those transitions from a technology standpoint, Lake Region State College, in Devils Lake, N.D., recently developed a Precision Ag Club (PAC) to go beyond education and leave an impact on the community through precision farming.