Jaime Elftman

Jaime Elftman

Jaime Elftman is Assistant Editor for Precision Farming Dealer and our sister publication, Farm Equipment. A graduate of the University of Wisconsin, she joined Lessiter Publications as an editorial intern in 2014 before joining the staff full-time later that same summer.

Contact: jelftman@lessitermedia.com

Farm Equipment

ARTICLES

Providing Comprehensive Service On the Phone & In the Field

For A.C. McCartney’s Nathan Zimmerman, getting customers ready for planting is equally an on-phone and on-site endeavor.
Multitasking was the name of the game while riding along with Nathan Zimmerman, precision farming manager for A.C. McCartney, for our latest Day in the Cab profile. With the sun finally breaking winter’s gloom and temperatures in the mid-60s, spring had taken root in northern Illinois, making area farmers anxious to get in the field.
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Developing Privacy Policies to Protect Customer Data

Solid privacy policies can ease tensions between dealers and their customers relating to data management and protect dealers from potential liability cases.
Alongside the benefits of evolving technology and increasingly in-depth data collection, come increased risks that can create tension between dealers and their customers. To allay potential customer concerns, dealers and manufacturers must answer these questions: Who owns the data? Who can access it today and in the future?
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