Jack Zemlicka

Jack Zemlicka

Jack Zemlicka was the Managing Editor for Precision Farming Dealer. Since he joined Lessiter Media's Ag Division in 2012, he has covered precision farming practices, products and trends. He also served as managing editor of Strip-Till Farmer, and technology editor of Farm Equipment and No-Till Farmer. Contact: jzemlicka@lessitermedia.com.

ARTICLES

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Precision Farming Dealer Summit 2021 Recap

Creating Precision Opportunity Out of Crisis

Regardless of size, location or brand, the last year was an inescapable labyrinth of lessons for precision dealerships. From rapid adoption of remote support platforms — both for internal communication and external service — to salvaging the most adaptable business objectives to at least maintain the status quo.


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Precision Farming Dealer Summit 2021 Recap

Manage the Minutia of a Precision Business to Achieve Measurable Growth

Whether rethinking precision priorities and protocols or setting definable performance goals, starting small, but thinking big is essential to expansion.

Paperwork, procedures and performance measurements may be considered necessary evils in the day-to-day workflow of a precision business, but done right, they provide invaluable insights into how to improve operational efficiency in a relationship-driven industry.


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Mainstreaming Precision Performance, Expectations

[Technology Corner] Mainstreaming Precision Performance, Expectations

On the cusp of spring planting in many areas, dealerships are reminded of the measurable and intangible value that an experienced precision farming team brings to the field for customers. But the skillset possessed by a really good precision ag technology specialist is hard to find. They are in high demand and thus expensive, and they take extensive training to develop.
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Getting Ahead of Early Order Opportunities to Avoid Last-Minute Anxiety, Delays

Feeling the pressure of trying to fulfill parts orders prior to spring planting, dealers are proactively planning revisions to how they stock and sell pre-season equipment.

With wrenches turning in service bays in preparation for spring planting, dealers and farmers are well into their annual routine of row unit maintenance, seed meter calibration and prescription loading. 


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Precision Farming Dealer

  • Day In The Cab: Guide Staff with Upper-Level Precision Support
  • Shifting to a Proactive Sales Model
  • Hutson Recruits Outside of Ag
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