Tim Norris, CEO of Ag Info Tech, a precision farming dealership in Mount Vernon, Ohio, talks about his motivation for producing a promotional video that showcases the benefits of conservation and technology, as the global population increases along with the demand for higher crop production. Norris says the goal of the video is to increase awareness of how precision farming practices are improving efficiency, through customer testimonials, and demonstrate how farmers are using technology to do more with less.

Here is a link to his video that we can also include below the Norris explanation: http://bit.ly/family-farms-video