In this FREE eGuide of “What Farmers Want From You: Pain Points and Precision Needs,” learn about all the ways that YOU, as a dealer, can help your customers make the most of precision data.

In this episode of the Precision Farming Dealer podcast, brought to you by Farmers Edge, we welcome Dr. Tom Krill, founder of Precision Strategy LLC, to share his philosophy and experience-based analysis on four key considerations for structuring a successful precision department.

In the heat of planting, the last thing Mike Houghtaling, president of P&C Ag Solutions in Reese, Mich., wants to see is an idle customer. He shares the company’s motives and benefits for loaning precision equipment to strengthen farmer relationships and provide a competitive business advantage.

Chad Godsey works both sides of the precision agriculture fence. He helps his father, Don, and brother, Ryan, on their 3,000-acre Godsey Farm & Ranch near Wray, Colo. He also offers agronomic services, specializing in variable-rate seed and fertility mapping and farm-based yield trials through Godsey Precision Ag.

Here's a glimpse of what's on tap for the December 4 edition of Precision Farming Dealer.

AgJunction has announced a new supply agreement and factory integration partnership with Stara S.A. Industria de Implementos Agricolas of Brazil.

The owners of Gause Equipment in Lisbon announced that the company has joined the Evolution Ag family of Case IH dealerships. Pat and Mike Zehentbauer said that the company will continue to operate at its current location on Ohio 172 near Lisbon.

Tim Norris, CEO of Ag Info Tech, a precision farming dealership in Mount Vernon, Ohio, talks about his motivation for producing a promotional video that showcases the benefits of conservation and technology, as the global population increases along with the demand for higher crop production.