Crystal Valley has averaged $75 million in agronomy revenue from 2015-18, and seen incremental growth in its precision hardware and service revenue during the last 3 years. Lucas Kietzer, precision equipment technician, attributes the consistency to a unified precision sales and service message, emphasizing the agronomic principles products address to increase yield and create value for each farm.


![[Technology Corner] Thinking Outside the Box to Implement Precision Tech in Challenging Fields](https://www.precisionfarmingdealer.com/ext/resources/2026/06/04/Thinking-Outside-the-Box-to-Implement-Precision-Tech-in-Challenging-Fields.webp?height=290&t=1780670187&width=400)