Precision Farming Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of our great agricultural industry. Here is our favorite content from the past week:


A Sales Bundle That Just ‘Slaps’

Not only does this reel have us dusting up on our dance moves at Precision Farming Dealer headquarters, but it’s also a good reminder of the magical sales proven tactic of providing bundle deals that growers want.

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Ecorobotix Doubles Down on AI Software for Smart Sprayer

We’ve been covering Ecorobotix’s ARA smart spraying system since we first came across it at the FIRA conference in 2022. The company continues to expand its footprint and just announced last week that it raised $150 million across Series C and D funding rounds. The new funding will primarily support acceleration of its Plant-by-Plant AI software, says Dominique Megret, Ecorobotix CEO. Read more about the news in this Ag Funder Network article.

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The Dealer Tech Shortage is Real. So is the Solution

When David Bostic walks into one of John Deere’s dealerships, he sees more than machines. He sees opportunity. As a Marine Corps veteran and service development manager, Bostic has transformed how dealers connect with military talent. Read more about how Bostic leads the John Deere Military Hiring Program.

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Creative Way to Show ROI to Customers

HTS Ag, PFD’s 2024 Most Valuable Dealer, checks in with another edition of its Precision Talk show. Technology advisor Jay Robinson shares examples of how new technologies are delivering ROI on local farms. Publishing videos like this on YouTube makes for a creative, easy way to connect with customers and showcase the benefits of your products!


Technical College Launches Precision Ag Program

Flint Hills Technical College in Emporia, Kan., joins the growing list of schools now offering precision ag programs. Instructor Coy Horton joins KVOE Radio to highlight the program and discuss how it reflects a major shift in agriculture.

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