---

Brought to you by:

Michaela Paukner, Associate Editor

As one of 3 precision farming specialists at J.J. Nichting’s 5 Iowa stores, Pete Kopriva teaches customers and coworkers the ins and outs of precision farming with his commitment to customer service. Even on a “slow” in-season day, Pete fields dozens of calls, connecting customers to efficient precision support.

Pete and J.J. Nichting’s other precision specialists have been making an effort to increase the precision knowledge of both customers and other dealership staff. They’ve held customer clinics in the past and did a day-long training program for the technicians at each of the dealership’s stores. The technician course went through some of the most common questions about the Case IH and Precision Planting products carried by the dealership and included a test at the end.

“It’s been working well so far,” Pete says. “Customers have been getting faster support and overall more uptime. It also prevents me from being spread too thin.”

Read Story

Precision Sales Strategies for Supply Chain Shortages

Watch Video

Addressing Precision Knowledge Gaps Within the Dealership

Watch Video

Ideas to Improve the Customer Training Experience

Watch Video

Proactive Precision Sales Opportunities

Watch Video

Building Inventory, Team Makes J.J. Nichting Dealership Successful

Watch Video

Use Precision Support Packages to Increase Customer Loyalty

Watch Video

The Day in the Cab series is brought to you by SWAT MAPS.

More from this Series

Unlock your soil potential with SWAT MAPS, a turn-key variable rate process that prioritizes the soil, water and topography factors in your field(s). Learn more about the SWAT MAPS and the SWAT Ecosystem at swatmaps.com.