Demonstrating the value and performance of precision technology is an asset to attracting customers. In this video, Brian Lam, precision farming specialist with Hoober Inc., discusses the dealership’s motivation for building a mobile Case IH “scout” and provides a tour of the vehicle’s attention-getting features.

Read more about Hoober Inc. in this article from the Winter 2016 edition of Precision Farming Dealer:

Building a Profitable Precision Business on the Cornerstones of Service & Stability

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