Vendors in the Global Precision Farming Equipment market are increasingly focused on making the tools used in the precision farming process easy to use for agriculturists and farmers. They are focused on providing a better and easier user-interface and innovative features that will help farmers make critical decisions to improve crop yield, turn data into decision enablers, and for environmental protection.

The user-interfaces are also expected to allow agriculturalists to integrate time and activity management. Despite the fact that manufacturers develop and promote products that are designed for specific purposes, each product uses a different user-interface. They also provide manuals to users to assist them when using this equipment. Manufacturers are also expected to introduce a better, improved, and easier user-interface in the coming years that will not require the use of a manual.

Analysts forecast the Global Precision Farming Equipment market will grow at a CAGR of 13.07 percent over the period 2013-2018. According to the report, one of the main factors driving the market is the improved profitability provided to farmers when using this scientific method of farming. Precision farming uses GNSS, which provides better information to farmers and agriculturists, leading to improved profitability.

Further, the report states that one of the main challenges restricting the growth of market is the expensive nature of precision farming methodology. The initial investment associated with precision farming is extremely high as it uses advanced technology for farming and satellite systems such as GNSS for data collection and analysis.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry.

The report recognizes the following companies as the key players in Global Precision Farming Equipment Market: Deere and Co., Precision Planting Inc., Raven Industries Inc., Trimble Navigation Ltd., AgJunction Inc., Ag Leader Technology Inc., IntegriNautics Corp., Schmidt and Sons Inc., and Spraying Systems Co.

Key questions answered in this report: 
What will the market size be in 2018 and what will be the growth rate? 
What are the key market trends? 
What is driving this market? 
What are the challenges to market growth? 
Who are the key vendors in this market space? 
What are the market opportunities and threats faced by the key vendors? 
What are the strengths and weaknesses of each of these key vendors?