I just got back from the FEMA (Farm Equipment Manufacturers Association) Supply Summit and Showcase. My top takeaway from the week can be summed up with two letters. AI.
"Five years ago, we just said, 'Stick your own box in there and control your own equipment.' But I think now we've swung the other way and guys want less streams, and ISO actually seems to work great often," says Eric Reuterskiold, CEO, Johnson Tractor.
Marc Ivey will step into the role following the retirement of Craig Harthoorn, former president of the Oxbo Forage Division, who also concludes his service as president on the FEMA Board.
In the midst of celebrating its 75th Anniversary, the Farm Equipment Manufacturers Association (FEMA) has contracted Lessiter Media to chronicle the Association’s past through an in-depth multimedia project that will culminate at FEMA’s Marketing & Distribution Convention in Las Vegas, Nev., on Oct. 27-30, 2025.
Chris Hunsaker grew up on an 8,000-acre sugarbeet and wheat farm in southern Idaho. After 18 years as CEO of Double L — a potato equipment manufacturing company — Hunsaker left the machinery industry when he grew frustrated with the way things were going.
Mach CEO Colin Hurd and Acuitus Ag CEO Chris Hunsaker spearheaded the first-ever “Technology Track” at the Farm Equipment Manufacturers Association (FEMA) Supply Summit and Showcase in Fort Myers, Fla., with the goal being to educate FEMA members about new and emerging technologies that have a direct impact on their products and services.
Let’s head south to the Farm Equipment Manufacturers Association convention, which took place in Fort Myers, Fla. We caught up with Mach CEO Colin Hurd after his technology council presentation.
In this episode of The Germinate Podcast, Joe Sampson sits down with Mike Lessiter, President of Lessiter Media, to discuss the evolution of agricultural journalism, the role of media in shaping the farm equipment industry, and how niche publishing serves as a powerful resource for agribusiness professionals.
Here in the Technology Corner today, we’re talking about the PTx OutRun autonomous platform — a retrofit kit that enables autonomous grain cart, and now more recently, tillage operations.
Pro+Aqua provides water filtration systems for residential and commercial use in the United States and Worldwide. Our product lineup covers well water filtration systems, water softener systems, hydroponics filtration systems, reverse osmosis systems, and RV filter systems designed for reliable...
DigiFarm VBN is a proven leader in providing RTK Correction Services across the Midwest and beyond, via cellular based RTK network. We have been in business since 2011 working with farmers, Ag retailers, and precision Ag dealers
We leverage our years of experience and industry knowledge to deliver solutions that keep you moving forward. For more than 30 years, our team of entrepreneurs and technicians have focused on understanding the hurdles you face. Then we brainstorm possibilities. Whether it’s offering a replacement part, repairing parts that aren’t working or creating custom solutions for your challenge. We’re experts in ag equipment electronic parts and systems. But more importantly, we make connections to keep your operation moving forward.