Lessiter media

Lessiter Media Bolsters Sales and Events Teams with Creation of Two New Positions

BROOKFIELD, Wis. - Lessiter Media is proud to announce the expansion of its sales and events divisions through the creation of two new key positions.

April 24, 2024 | Posted in Industry News

Lessiter Media is proud to announce the expansion of its sales and events divisions through the creation of two new key positions.

Don’t Get Caught Fighting the Last War

By Mike Lessiter posted on March 25, 2024 | Posted in Dealer Development

This phrase refers to a tendency of militaries to engage an opponent in the same way as the “last war fought.” With generations often passing between large-scale conflicts, changing global dynamics means the past may have less relevance to the present.

Ray McCormick Named Lessiter Ag Media’s 2024 Conservation Ag Operator Fellow

Initiative aims to broaden the practical understanding of how growers can find economic and sustainability success through Conservation Ag practices

February 20, 2024 | Posted in Industry News

Lessiter Media (parent company of Farm Equipment and Precision farming Dealer magazine) has selected Ray McCormick of Vincennes, Ind., as its 2024 Conservation Ag Operator Fellow.

Lessiter Media Establishes Conservation Ag Foundation to Promote Sustainable Farming

Longtime no-tillers & educators serve on foundation’s board, guiding mission to help farmers to adopt conservation practices

January 22, 2024 | Posted in Industry News

Lessiter Media, the publisher of Precision Farming Dealer and its sister publication No-Till Farmer magazine, has established the Conservation Ag Foundation, a nonprofit organization dedicated to advancing conservation-based ag practices.

Identify Members of the Decision-Making Unit & Win the Equipment Sale

By Mike Lessiter posted on December 18, 2023 | Posted in Dealer Development

Identifying the members of the DMU can be difficult and getting the right introductions to people who are not only hard to find, but once identified, difficult to get to — are the cause of many lost sales.

Precision Specialist Week

Inaugural Precision Specialist Week Celebrates Dedication to Service & Support

Elite specialists recognized by their peers for going the extra mile to keep customers’ operations running

By Noah Newman posted on October 9, 2023 | Posted in Precision Sales, Service & Support

Jack Bartholomew, a former farmer himself, converted an ambulance into a “store on wheels,” fully stocked with parts and tools to serve his customers.

Lessiter Media Launches New Docu-Series on Farm Equipment’s Entrepreneurs

The multi-media team at ag publisher Lessiter Media has announced a new ongoing documentary-style video series on the unique stories of independent farm equipment manufacturers.

January 30, 2023 | Posted in Autonomy & Robotics

The multi-media team at ag publisher Lessiter Media has announced a new ongoing documentary-style video series on the unique stories of independent farm equipment manufacturers.

This Week

Precision Farming Dealer's Best of the Web: Jan. 4, 2023

January 4, 2023 | Posted in Industry News

Precision Farming Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of our great agricultural industry. Here is our favorite content from the past week. The Best of the Web This Week series is brought to you by Salford Group.

[Podcast] Conversations with Ag Equipment’s Entrepreneurs: Lessiter Media

In this episode of the Precision Farming Dealer podcast, “How We Did It: Conversations with Ag Equipment's Entrepreneurs” (sponsored by Osmundson Manufacturing), Executive Editor Dave Kanicki sat down with Frank, Pam and Mike Lessiter of Lessiter Media.

August 19, 2020 | Posted in Industry News

In this episode of the Precision Farming Dealer podcast, “How We Did It: Conversations with Ag Equipment's Entrepreneurs” (sponsored by Osmundson Manufacturing), Executive Editor Dave Kanicki sat down with Frank, Pam and Mike Lessiter of Lessiter Media.

Lessiter Media Rebrands for 30th Annual Guide to Specialty Products

January 20, 2019

Lessiter Media Inc., Brookfield, Wis. (the publisher of multimedia brands such Farm Equipment, No-Till Farmer, Precision Farming Dealer, Rural Lifestyle Dealer, Strip-Till Farmer) has rebranded its annual new product guide for 60,000 high-income farmers.

Articles Tagged with ''lessiter media''

Lessiter Media Bolsters Sales and Events Teams with Creation of Two New Positions

Don’t Get Caught Fighting the Last War

Ray McCormick Named Lessiter Ag Media’s 2024 Conservation Ag Operator Fellow

Lessiter Media Establishes Conservation Ag Foundation to Promote Sustainable Farming

Identify Members of the Decision-Making Unit & Win the Equipment Sale

Inaugural Precision Specialist Week Celebrates Dedication to Service & Support

Lessiter Media Launches New Docu-Series on Farm Equipment’s Entrepreneurs

Precision Farming Dealer's Best of the Web: Jan. 4, 2023

[Podcast] Conversations with Ag Equipment’s Entrepreneurs: Lessiter Media

Lessiter Media Rebrands for 30th Annual Guide to Specialty Products

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