News

AGCO Launches FarmerCore to Bring Dealer Resources to Farms

FarmerCore revolutionizes sales and service using tools that put dealers in closer proximity – onsite and online – to farmers. From product research to in-season uptime, the program develops and integrates digital and physical elements across the purchasing journey and product ownership lifecycle to create a leading on-farm offering.


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West Coast Dealer Focuses On Technology, Improving Farmers' Efficiency

How Coastal Tractor has embraced technological advancements in fast-moving industry
Jake Rianda says customers are going to go where they can get their data, and whether it’s yield data or in-season agronomic data, he believes farmers will eventually gravitate toward dealers who can provide the information that can show them how efficient or inefficient their operation is.
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What Farmers Want From You

From Paper to Precision: How Farmers Improve Their Operations by Using Technology

During the National No-Till Conference, attendees discussed the future benefits of seeding populations and row width to create a cleaner field, leading to a profitable harvest. These discussions are only as profitable for you as the data you collect in the field and the management of every individual seed.
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Lessiter Media Establishes Conservation Ag Foundation to Promote Sustainable Farming

Longtime no-tillers & educators serve on foundation’s board, guiding mission to help farmers to adopt conservation practices
Lessiter Media, the publisher of Precision Farming Dealer and its sister publication No-Till Farmer magazine, has established the Conservation Ag Foundation, a nonprofit organization dedicated to advancing conservation-based ag practices.
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Precision Farming Dealer

  • Slashing Inputs & Boosting Connectivity with New Precision Technology
  • Selling the Future: A Precision Ag Leader’s Playbook for New Tech
  • What Farmers Want from You: Solid Relationships, ROI & Ongoing Training
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