Technically Speaking
How to Help Your Customers Find Value in Their Data
Understanding a customer’s business will allow you to match them with the appropriate precision agriculture data collection tools.
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Go behind the scenes with Chad Baker, co-owner of Baker Precision Planter Works in Orangeville, Ill., as he hits the road for on-farm visits and pre-season maintenance checkups. Baker helps a first-generation no-tiller prepare for planting season, and later runs into a couple big challenges with a customer’s new, high-speed, 24-row planter.