Items Tagged with 'dealer development'

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Dealer Development

Value Added with a Dedicated Precision Specialist

Smaller dealerships may spread precision equipment work across staff, but having a dedicated specialist can made a big difference in sales and efficiency.
For years, Waupun Equipment, a 2-location dealership group in central Wisconsin, split their precision equipment responsibilities between two of its parts department employees.
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Dealer Development

Creative Clinic Strategies: Putting Farmers out Front

One farm equipment dealership finds that precision equipment clinics can have immediate sales benefits when attendees hear from their peers.
Gellings Implement, a Case IH-New Holland dealership in Eden Wis., added precision farming to their single-location about 5 years ago. To help establish the dealership's new business, it began offering pre-season clinics to build a rapport with customers and build credibility.
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