In the heat of planting, the last thing Mike Houghtaling, president of P&C Ag Solutions in Reese, Mich., wants to see is an idle customer. He shares the company’s motives and benefits for loaning precision equipment to strengthen farmer relationships and provide a competitive business advantage.
Precision Farming Dealer
- Slashing Inputs & Boosting Connectivity with New Precision Technology
- Selling the Future: A Precision Ag Leader’s Playbook for New Tech
- What Farmers Want from You: Solid Relationships, ROI & Ongoing Training



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