Day in the Cab: P&C Ag Solutions

Jack Zemlicka, Technology Editor

Having shadowed several precision farming specialists from multi-store farm equipment dealerships for this series (see past "Day in the Cab" stories), I've come to appreciate the layered responsibilities that come with sellign and supporting the technology of a major agricultural brand.

For this installment, I wanted to experience how an independent precision dealer navigates the landmines and celebrated the successes of an anything but typical workday on the cusp of planting season. So I made the 6 hour journey from southeastern Wisconsin to Reese, Mich., in mid-April where I rendezvoused with Mike Houghtaling, president of Precision & Concise Agricultural Solutions (P&C Ag Solutions).

Read from my journal of the day in this article from the Summer 2015 edition of Precision Farming Dealer and click on each video below to see the footage I captured along the way:

Building Customer Confidence with Timely Support Amid Spring Chaos

Having shadowed several precision farming specialists from multi-store farm equipment dealerships for this series, I’ve come to appreciate the layered responsibilities that come with selling and supporting the technology of a major agricultural brand.

Read Article

Building Customer Relationships During Busy Season

 
Building Customer
Relationships
During Busy Season

Watch Video

     

Taking Advantage of Online Sales Opportunities

 
Taking Advantage of
Online Sales Opportunities

Watch Video

     

Minimizing the Chaos of Planting Season

 
Minimizing the
Chaos of Planting Season

Watch Video

     
Troubleshooting Technology Ahead of Planting  
Troubleshooting
Technology
Ahead of Planting

Watch Video

     
A Supplemental Approach to Tracking Sales & Service  
A Supplemental
Approach to
Tracking Sales & Service

Watch Video

     
Lending Technology to Keep Customers Moving  
Lending Technology to Keep Customers Moving

Watch Video

     

Top Articles

Current Issue

View More

Must Read Free Eguides

Download these helpful knowledge building tools

View More
Top Directory Listings