Jonathan Born, regional product support specialist for John Deere dealer PrairieLand Partners in Iola, Kan., explains how the dealership’s approach to precision technology has changed in recent years. He says it no longer falls on one person to be the “go-to” precision guy, but rather everyone at the dealership is expected to have some basic knowledge about precision.
Precision Farming Dealer
- Getting Creative with Precision Technology in the Desert
- OEM Leaders Share Roadmap for Precision Growth
- Ag Autonomy’s ‘State of the State’




![[Technology Corner] Farmers Gain Trust in Autonomy with PTx OutRun Retrofit Kit](https://www.precisionfarmingdealer.com/ext/resources/2026/07/09/Farmers-Gain-Trust-in-Autonomy-with-PTx-OutRun-Retrofit-Kit.webp?height=290&t=1783695127&width=400)