Precision Farming Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of our great agricultural industry. Here is our favorite content from the past week:

6 Big Innovations from AGRITECHNICA

AGRITECHNICA 2025 wrapped up in Hanover, Germany last week. Precision ag expert John Fulton made the trip from the Ohio State Univ. and shared a few of his top innovations from the show. We’re looking forward to having John take the stage at the upcoming Precision Farming Dealer Summit, January 5-6 in St. Louis!

AGCO/Claas Dealer Goes Behind the Scenes at AGRITECHNICA

The top-notch content from AGRITECHNICA keeps pouring in! In this video, AGCO/Claas dealer Agriteer takes us inside the action with these sights and sounds from the show.

Who is Most Interested in Ag Tech Solutions Right Now?

Nathan Faleide, the self-proclaimed “appropriately cynical ag tech mentalist,” conducted a poll on LinkedIn, asking his audience — who is having the most interest in ag tech solutions right now? Are you surprised by the results?

Stories about the Good, the Bad & the Ugly from the Bleeding Edge

Here’s an interesting article from CropLife’s K. Elliott Nowels. He spoke with several companies and farmers at the FIRA conference in Woodland, Calif., about their views on the latest precision technologies. Nowels writes: “‘There’s a lot of cool tech here,’ says my son Cody, now a veteran of filming the planting, growth and harvest of a variety of crops across the country. ‘But you can’t expect a grower to move ahead in their adoption until they actually see how it works in the field and fits into their system.’”

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Auroras Light Up the Harvest Night Sky

Check out these eye-popping views of the Northern Lights that the team at Titan Machinery captured!

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