At the 2026 Farm Progress Show, New Holland debuted ForageCam, which allows producers and operators to view real-time kernel processing scores and make adjustments to meet desired forage quality.
Brad Littlefield, precision product marketing, New Holland, checks in from the 2026 Farm Progress Show with a look at a 1993 tractor that’s been retrofitted with New Holland’s Intelliview IV Plus RS1 Guidance Kit.
The agreement reflects a shared commitment to delivering innovative seeding technology that helps producers improve productivity, efficiency, and agronomic outcomes.
It’s no surprise that farm equipment prices will likely continue to rise to during the coming year. In fact, 89% of farm equipment dealers expect prices will rise by 1-6% this year.
The Farm Equipment Manufacturers Assn. (FEMA) has announced the addition of a Dealer Panel to its 75th anniversary Marketing & Distribution Convention in Las Vegas next month.
The 2025 Farm Progress Show in Decatur, Ill., was filled with a variety of new products and innovations in the world of agriculture. Here are the most exciting things announced and revealed at the show.
While precision farming sales and service revenue was down on average in 2024, most dealers are optimistic they’ll bounce back this year according to the 12th annual Precision Farming Dealer Benchmark Study.
Fresh off announcing a strategic partnership with New Holland, Bluewhite showcased its autonomy aftermarket kit at the 2024 Farm Progress Show for the first time.
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