Items Tagged with 'lessiter media'

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To the Point

‘Judge Me on My Losers’

Lessiter Media President revisits the ‘one thing’ maxim & challenges his audience to gauge success or failure on the type of business you were born to serve.
Lessiter Media President Mike Lessiter revisits the ‘one thing’ maxim and challenges his audience to gauge success or failure on the type of business you were born to serve.
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Press Release

18th Annual Conservation in Action Tour Agenda Announced

Full agenda features engaging speakers, immersive on-farm experiences and exclusive behind-the-scenes industry stops set for the country’s premier farm tour
Conservation Technology Information Center (CTIC) will welcome Retired Colonel Kim “KC” Campbell to deliver the keynote address at the 18th annual Conservation in Action Tour Banquet on May 6.
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The Power of Ag Journalism: Niche Media, Agribusiness & Market Shifts

In this episode of The Germinate Podcast, Joe Sampson sits down with Mike Lessiter, President of Lessiter Media, to discuss the evolution of agricultural journalism, the role of media in shaping the farm equipment industry, and how niche publishing serves as a powerful resource for agribusiness professionals.
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Lessiter Media Co-Founder Pam Lessiter Passes

She co-founded ‘a different kind of ag publishing company’ in 1981 with husband, Frank
Pam Lessiter, co-founder of Lessiter Media Inc., passed away peacefully at home, surrounded by her loving husband, Frank, and all 4 of her children in a room packed with in-laws and grandchildren on March 8, 2025 after an unwavering 7-year battle with lung disease.
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