Precision Farming Dealer Summit Updates

The only conference focused 100% on equipping you to run a more profitable precision farming business. Two days of unlimited learning and networking with the best minds in precision farming today.

Check back here for the latest information leading up to and what's happening at the Precision Farming Dealer Summit.

ARTICLES

PFD Summit: The Journey to Digitizing Agriculture

Technology is disrupting virtually every economic sector and agriculture is no different. Digitization is the next stage in ag’s disruption.
Rabobank is forecasting that median Midwest corn farmers will be working with a margin of about 4% during the next 4-5 years. This is “unacceptable” and means they will need to increase their efficiency while continuing to cut costs, Kenneth Zuckerberg told attendees of the 2018 Precision Farming Dealer Summit in January.
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PFD Summit: Adopting an Agronomic Mindset in the Precision Department

3 precision farming experts share how they’ve paired agronomy with their precision farming business to provide solutions for the customer.
As precision farming departments at farm equipment dealerships evolve, adding agronomic services has been somewhat of a natural progression. But, generating recurring revenue from agronomic services can be a challenge.
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PFD Summit: Clearly Defined Culture Breeds a Commitment to Precision Performance

3 diverse dealers dissect the dynamics of a productive employee-manager relationship, along with the detriments of poor communication.
The shifting nature of precision farming demands a foundation for employee commitment, yet the unique structure of any given dealership eliminates the possibility for any universal blueprint. Rarely does the perfect formula come from direct replication or an unhinged maverick move, but the best plans often fall somewhere in between.
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PFD Summit: Precision Success Only as Good as Your Internal Training

Richins & Finley, the managers heading up the precision farming efforts at Stotz Equipment (John Deere) and Mazergroup (New Holland), share the components of their internal training systems to equip staff for success.
Staff training was part of nearly every discussion at the 2018 Precision Farming Dealer Summit in Louisville. Precision is where things are moving fastest, and the expectations of farmers and the dealership itself (both equally unrealistic at times) and the firefighting at planting and harvest require highly structured processes and duties.
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How to Invest in the People Side of Your Precision Farming Business

Structure, training, support and progress are the foundations for developing a stable, reliable precision farming team.
Employee turnover is a predicament most precision farming dealers will need to navigate through at some point. The average tenure of a precision farming specialist at a dealership is often cited as about 18 months.
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PFD Summit: What is the Real ROI Behind UAVs?

2018 Precision Farming Dealer Summit — Roundtable Coverage
Drones were introduced as the pinnacle of innovation that would change the agricultural industry. But with many retailers struggling to sell drones or Unmanned Arial Vehicles (UAVs), what is the real ROI?
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PFD Summit: Turning Digital Ag Potential into Profit

2018 Precision Farming Dealer Summit — Roundtable Coverage
In a conversation representing dealers, software specialists and farmers from across the globe, this roundtable during the Precision Farming Dealer Summit, Jan.8-9, discussed several digital-based topics: the potential of converting ag data into profit, how to position farm data into a billable format for dealers, and how to communicate that value to the farmers.
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