Precision Farming Dealer Summit Updates

The only conference focused 100% on equipping you to run a more profitable precision farming business. Two days of unlimited learning and networking with the best minds in precision farming today.

Check back here for the latest information leading up to and what's happening at the Precision Farming Dealer Summit.

ARTICLES

PFD Summit: Clearly Defined Culture Breeds a Commitment to Precision Performance

3 diverse dealers dissect the dynamics of a productive employee-manager relationship, along with the detriments of poor communication.
The shifting nature of precision farming demands a foundation for employee commitment, yet the unique structure of any given dealership eliminates the possibility for any universal blueprint. Rarely does the perfect formula come from direct replication or an unhinged maverick move, but the best plans often fall somewhere in between.
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PFD Summit: Precision Success Only as Good as Your Internal Training

Richins & Finley, the managers heading up the precision farming efforts at Stotz Equipment (John Deere) and Mazergroup (New Holland), share the components of their internal training systems to equip staff for success.
Staff training was part of nearly every discussion at the 2018 Precision Farming Dealer Summit in Louisville. Precision is where things are moving fastest, and the expectations of farmers and the dealership itself (both equally unrealistic at times) and the firefighting at planting and harvest require highly structured processes and duties.
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PFD Summit: What is the Real ROI Behind UAVs?

2018 Precision Farming Dealer Summit — Roundtable Coverage
Drones were introduced as the pinnacle of innovation that would change the agricultural industry. But with many retailers struggling to sell drones or Unmanned Arial Vehicles (UAVs), what is the real ROI?
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PFD Summit: Turning Digital Ag Potential into Profit

2018 Precision Farming Dealer Summit — Roundtable Coverage
In a conversation representing dealers, software specialists and farmers from across the globe, this roundtable during the Precision Farming Dealer Summit, Jan.8-9, discussed several digital-based topics: the potential of converting ag data into profit, how to position farm data into a billable format for dealers, and how to communicate that value to the farmers.
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PFD Summit: Building Your Precision Brand

2018 Precision Farming Dealer Summit — Roundtable Coverage
“A brand is a promise — reinforce it with every touchpoint,” says Gillis West, executive vice president of sales and marketing for Koenig Equipment.
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