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One of the hallmarks of a perennially successful sports franchise is the ability to identify and develop talent. Simply having one superstar shoulder the expectations of an entire team is often a shortsighted strategy.

The same philosophy applies to dealerships when developing a precision farming business. While recruiting and retention of qualified personnel are ongoing challenges for many retailers, there is increasing opportunity for outreach as more universities and colleges invest in precision farming courses or degrees.

Developing a pipeline of precision talent has long been a goal of many dealerships, and knowing how to forge partnerships with local educational institutions is a gateway to maintaining a productive department, according to Ohio State University associate ag professor John Fulton.

In today’s Precision Farming Dealer podcast, brought to you by Farmers Edge, John offers an insider perspective on how dealerships can leverage internships and other collaborative efforts to develop a sustainable precision farming team.

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Precision Farming Dealer's podcast series is brought to you by Farmers Edge.

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Farmers Edge, your partner in providing precision agriculture and independent data management solutions for your customers. Farmers Edge is proud to partner with dealers across the United States to unlock exceptional opportunities for their farm customers. Through innovative technology and field-centric tools, their whole-farm Smart Solution will strengthen your platform and enhance your customer relations. Grow the opportunities for your customers and become a representative for Farmers Edge. Visit us at or call (952) 582-1398.


Intro Music: Squire Tuck - Rush to the Head
Interlude Music: Squire Tuck - Expressing One's Emotions in Public