Precision Farming Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of our great agricultural industry. Here is our favorite content from the past week:

A Conversation About the Evolving World of Precision Spraying

Shane Thomas of Upstream Ag Insights hosts a discussion about the latest developments in the world of precision spraying technology. Thomas and Patrick Honcoop explore the technologies, major players and market dynamics shaping the future of crop input application. “This is your insider look at the most comprehensive analysis available on precision spraying technology — from camera sensors and AI targeting to adoption challenges and competitive positioning,” Thomas says.

DJI Pushes US Government for ‘Fair & Timely Evaluation’

“We feel strongly that the people who have built livelihoods using DJI products deserve a fair and timely evaluation to lift the cloud on our company and reassure our customers and the American public that our drones are safe and secure,” a DJI spokesperson tells AgFunderNews as the deadline approaches for the company’s security review by the U.S. government. Read more about what’s at stake for the Chinese drone maker and why some U.S.-based drone makers strongly support restrictions against the company.

Why Precision Ag Requires ‘All-of-the-Above’ Connectivity

Here’s a recap of a recent Broadband Breakfast featuring a discussion about precision ag and connectivity. The panel of ag and telecommunications experts agreed that a comprehensive, technology-neutral approach to connectivity — rather than a single broadband solution — is needed for farmers to successfully implement precision technologies. “A house connectivity is different than a farm connectivity,” said Joy Sterling, CEO of Iron Horse Vineyards in California. “You can’t afford to have any drops in the connectivity on your farm if you’re using autonomous equipment.”

Selling Precision to Farmers During Tough Times

In this article, sales consultant Greg Martinelli shares the 3 M’s on how to sell “when it’s worse than just tough times.” He writes, “For every agribusiness, they should be looking at this as a recession or simply, more than just tough times. In 1980, we learned from the Russian wheat embargo that trade wars can disrupt a market forever.”

Dealers Land on Capitol Hill

The North American Equipment Dealers Assn. and dealers took to Capitol Hill to visit with legislators about the industry’s top priorities — including tariffs, the Farm Bill, tax issues and right to repair.

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