Precision Farming Dealer editors encounter a variety of articles, social media posts, podcasts and videos that offer a unique look at various aspects of our great agricultural industry. Here is our favorite content from the past week:

Stories from the Field Showcase How Farmers Slash Costs with Technology

This Progressive Farmer feature highlights a bevy of farmers who are using precision technology to increase their fertilizer efficiency. “Compared to three years ago, my average nitrogen use is down around 50 pounds an acre,” says Maryland farmer Greg Dell. “We run variable-rate maps on whatever piece of equipment is going across the field.”

Greg Dell

Source: Jake Zajkowski

John Deere's See & Spray 'On a Third' of New Sprayer Orders

John Deere See & Spray adoption has nearly doubled this year, Deanna Kovar told analysts on a recent earnings call. The president of Deere’s worldwide agriculture and turf division, product and precision agriculture, also said more than 40% of model year planters already sold in North America include Deere’s ExactRate, Exactshot and FurrowVision technologies. Ryan Daily has more key takeaways from the earnings call in this Ag Navigator recap article. 

Large Case IH Dealer Hosts Interactive Summer Camps

Titan Machinery’s staff has been busy this summer teaching and interacting with young up-and-comers in the industry. Check out these photos from one of their summer camps in eastern Idaho. Hard to believe summer is coming to a close — it flew by! 

Kansas State Cuts Ribbon on New Innovation & Research Center

Brownfield Ag has the scoop on a new innovation and research center at Kansas State University, which its president calls a gamechanger for the future of ag. The complex is part of K-State’s $210 million agriculture innovation initiative supported by the state, philanthropic and commodity check off funding to expand research, teaching and engagement in food and ag. “We not only need the research to be done, but we need to train students how to do the research,” says Lance Rezac, a farmer director with Kansas Soybean. “I can’t think of a better way to invest in the future of agriculture than at K-State with this center.”

Inside Look at Precision Dealer's Jam-Packed Customer Clinic

Precision Agri Services, who won Precision Farming Dealer's Most Valuable Dealership 2026 title, has found the winning formula for impactful customer clinics over the years. You can see why in this video from last year’s keynote presentation featuring Jason Webster, lead agronomist at the Precision Technology Institute (PTI Farm). Webster shared some of his latest groundbreaking insights at the dealer’s planter and sprayer clinic.

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