Articles Tagged with ''data''

PFD This Week
This Week

Precision Farming Dealer's Best of the Web: Jun. 3, 2026

This Week's Lineup:

  • Autonomous Machine Plants Organic Corn Trials
  • Why AI Isn’t Showing Up On Your Bottom Line
  • More Universities Offering Precision Ag Degrees, But Enrollment Lagging
  • How to Launch, Fly and Map With New WingtraRAY Drone
  • Big Changes for Case IH and New Holland Machinery Dealers, Customers – and Rival Colors




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Guest Blog

Right to Repair Was the Warm-Up ... the Real Fight Is Who Controls the Insight

As right to repair, interoperability, and AI begin to converge, a new competitive battleground is opening up in agricultural equipment. The fight is no longer about who owns the data. It's about who controls the insight generated from it, and who gets to shape the customer's next decision. Many dealers and OEMs are not positioned for the battle that's already underway.

A new competitive battleground is opening in agricultural equipment. The fight is no longer about who owns the data. It's about who controls the insight generated from it and who gets to shape the customer's next decision. In this guest piece, Graham Gleed says many dealers and OEMs aren't positioned for the battle. 


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