There is a strategic approach to sales where building relationships and trust with customers is just as important as the numbers and machinery itself — especially when navigating appraisals and trade-ins.
There are a lot of different facets that go into leadership — planning, managing, mentoring, etc. — but at the end of the day, it boils down to one key point: communicating.
I spent a day and a half at the Dealership Minds Summit in Madison, Wisconsin in early August. It's an annual program for dealerships -- that I believe will benefit all farmers, too.
The editors of Farm Equipment, with the support of dealership software provider VitalEdge Technologies, have updated the 2024 version of an online resource of the farm equipment industry’s largest dealers.
Lessiter Media’s No-Till Farmer and Farm Equipment editors were recognized by the American Society of Business Press Editors with national awards in the association’s 2024 Azbee Awards of Excellence.
Lessiter Media’s No-Till Farmer and Farm Equipment editors were recognized by the American Society of Business Press Editors with regional awards in the association’s 2024 Azbee Awards of Excellence and have been announced as national finalists for the program as well.
Farm Equipment's new series gathers insights and best practices from a highly-successful dealership — 4-store John Deere operation Alliance Tractor — and brings them to our dealer audience in focused, seasonal print & digital articles.
There’s a certain allure for customers to buy direct from the manufacturer, but as two recent news stories show — the grass isn’t always greener when customers bypass the dealer.
Lessiter Media (parent company of Farm Equipment and Precision farming Dealer magazine) has selected Ray McCormick of Vincennes, Ind., as its 2024 Conservation Ag Operator Fellow.
Sand County Foundation, a national nonprofit conservation organization, is leveraging some cutting-edge precision technology to measure the true impacts of soil health management practices.
Pro+Aqua provides water filtration systems for residential and commercial use in the United States and Worldwide. Our product lineup covers well water filtration systems, water softener systems, hydroponics filtration systems, reverse osmosis systems, and RV filter systems designed for reliable...
DigiFarm VBN is a proven leader in providing RTK Correction Services across the Midwest and beyond, via cellular based RTK network. We have been in business since 2011 working with farmers, Ag retailers, and precision Ag dealers
We leverage our years of experience and industry knowledge to deliver solutions that keep you moving forward. For more than 30 years, our team of entrepreneurs and technicians have focused on understanding the hurdles you face. Then we brainstorm possibilities. Whether it’s offering a replacement part, repairing parts that aren’t working or creating custom solutions for your challenge. We’re experts in ag equipment electronic parts and systems. But more importantly, we make connections to keep your operation moving forward.