Articles by Jack Zemlicka

[Podcast] Defining a Precision Dealer Network

In this episode of the Precision Farming Dealer podcast, brought to you by Farmers Edge, we share excerpts from conversations with companies at this year’s National Farm Machinery Show on the past, present and future definition of precision dealer networks.
In this episode of the Precision Farming Dealer podcast, brought to you by Farmers Edge, we share excerpts from conversations with companies at this year’s National Farm Machinery Show on the past, present and future definition of precision dealer networks.
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Day in the Cab Video Series: Johnson Tractor

The ability to relate to farm customers, understand their concerns, patiently solve their problems and even share in their frustrations are traits that define a successful precision farming dealer. Riding along with Jason Pennycook, precision farming specialist with Johnson Tractor, it didn’t take long to realize he embodies the qualities and character of someone born to work in agriculture.
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Day in the Cab Video Series: P&C Ag Solutions

For this installment, I wanted to experience how an independent precision dealer navigates the landmines and celebrated the successes of an anything but typical workday on the cusp of planting season. So I made the 6 hour journey from southeastern Wisconsin to Reese, Mich., in mid-April where I rendezvoused with Mike Houghtaling, president of Precision & Concise Agricultural Solutions (P&C Ag Solutions).
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[Podcast] Overseas Interest, Adoption and Evolution of Precision Technology

In this episode of the Precision Farming Dealer podcast, brought to you by Farmers Edge, we share excerpts from my conversation with Michael Hadley, precision farming consultant with Ramsey Bros., on the dealership’s precision origins, equipment compatibility concerns and non-ag growth opportunities.
In this episode of the Precision Farming Dealer podcast, brought to you by Farmers Edge, we share excerpts from my conversation with Michael Hadley, precision farming consultant with Ramsey Bros., on the dealership’s precision origins, equipment compatibility concerns and non-ag growth opportunities.
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Pacing Precision Progress with Internal Teamwork & Customer Collaboration

Split responsibilities and year-round cropping systems require constant, diverse customer technology support for Stotz Equipment’s Precision Ag Manager Layne Richins.
One of the first things we tell willing participants who ask how to prepare for our visit is that they should just plan for a typical day. Of course, there is no such thing for precision farming specialists, but the reassuring words tend to relieve any pressure that something dramatic needs to be arranged.
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Leveraging Agronomy Technology Delivers Flexible & Scalable Precision Services

Adopting a “decision ag” model rooted in service accountability, cross-training and advanced metrics positions Southern States Cooperative for continuous growth in an ever-changing segment of the ag industry.
Hardware is often cited as the foundation on which many precision farming businesses are built and revenue generated from component sales has traditionally been the pathway to profitability.
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Precision Farming Dealer

  • Slashing Inputs & Boosting Connectivity with New Precision Technology
  • Selling the Future: A Precision Ag Leader’s Playbook for New Tech
  • What Farmers Want from You: Solid Relationships, ROI & Ongoing Training
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