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From the Virtual Terminal
Observations on ‘No Regrets’
Lessiter shares personal takeaways at the annual conference that pushes men to take stock of their lives – in business and in the home – and ‘to show up, step up & grow up.’
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A Contemporary Viewpoint on Aftermarket Absorption Rate
40 years in the business – and significant store expansions – refines dealer exec’s view of parts & service’s role during downturns
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The Aftermarket Argument: Is it Fact, Fantasy or Fallacy?
With a cloudier outlook for ag equipment wholegoods sales, Lessiter seeks dealer & major-line opinions — & their responses may surprise you.
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To The Point
Are You Mentoring? Or Managing?
Week spent at a conference in Kansas City spurs an examination of the nuanced terminology.
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Top Articles
- AI Already Busier in Agriculture Than Many Realize
- An Interactive Robot Points the Way to Smarter Farm Equipment
- New Insights on Drift Control, Coverage & More with Drones
- Mike Lessiter to Give Luncheon Keynote Presentation at 2025 NACD Summer Meeting
- AcreConnect Drone Software Integrates with QuickBooks Online
Current Issue
Precision Farming Dealer
- Slashing Inputs & Boosting Connectivity with New Precision Technology
- Selling the Future: A Precision Ag Leader’s Playbook for New Tech
- What Farmers Want from You: Solid Relationships, ROI & Ongoing Training
What Farmers Want from You: Solid Relationships, ROI & Ongoing Training
Selling the Future: A Precision Ag Leader’s Playbook for New Tech
Slashing Inputs & Boosting Connectivity with New Precision Technology
Must Read Free Eguides
Download these helpful knowledge building tools
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Videos
Horsch Focused on Increasing Productivity & Solving Labor Challenges with New Equipment
Dealers, farmers and Horsch team members from across the globe gathered in Cottage Grove, Minn., June 18, for the grand opening of the company’s new AgTec building, dubbed “the new heart of Horsch in North America.”
Top Directory Listings
Unverferth Mfg
Unverferth is a leading manufacturer and marketer of tillage equipment, pull-type sprayers, fertilizer applicators, hay and grain handling equipment, and agricultural dual and specialty wheels.
The Andersons
For decades, our products have been used and trusted by top golf courses, professional sports fields, and lawn care experts across the country and around the world. Now, we’re bringing that same professional quality to homeowners, so you can achieve pro-level results in your own backyard.
Salford Group Inc
Salford Group began producing tillage equipment in 1978. Over the years Salford grew to include additional product lines for tillage and application with BBI Spreaders (founded in 1991), Valmar Airflo (established in 1977), and AerWay Advanced Aeration (established in 1983). Learn more about the Salford Group here.