Articles Tagged with ''farm data''

Ahead of the Curve: Dynamic Pricing Will Change Ag Retail

We've heard for years that "information is power" and one needs to look no further than the travel industry to see the effects online commerce has had in the buying and selling of airline tickets and hotel room rentals. Very few people call a travel agent to take care of those things today, whereas 20 years ago, company or independent agents booked nearly all flights and a significant amount of lodging and rental car business.
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Todd Janzen

Is Your Farm Data a Trade Secret?

Every agricultural technology provider likes to say that “the farmer owns the data,” but is that really true? This statement hinges on the answer to a central question: is farm data a form of intellectual property that the law protects?
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Todd Janzen
Guest Blog

Does Your Co-Op Own Your Farm Data?

Todd Janzen, attorney at Plews Shadley Racher & Braun LLP in Indianapolis, grew up on a Kansas grain and livestock farm and now practices law in the at the intersection of ag and technology. In this guest post, Todd addresses the question "Does Your Co-Op Own Your Farm Data?"
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Precision Farming Dealer

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