Lessiter Media's 3rd annual Precision Specialist Week (August 10-16, 2025), sponsored by Reichhardt, celebrates and recognizes the hard work and dedication of those making today's precision farming systems possible.
I attended Iowa State Extension’s Strip-Till Field Day ahead of the 2025 National Strip-Tillage Conference in Iowa City last week. The “who’s who” of strip-till manufacturers were all there, as attendees got an up-close look at 11 different toolbars.
We recently caught up with Ryan Schaefer, VP, New Holland North America, and Craig Harthoorn, retired president, OXBO Hay & Forage, during the AEI Executive Briefing Mid-Year Review. And we asked them, “What precision technology products are gaining the most traction with your customers right now?”
Dealers were asked — What’s preventing you from offering more precision services? They were given 11 options to choose from. Most agreed that the No. 1 challenge is finding employees who can deliver precision services.
Greeneye dealer says it’s important to secure buy-in from staff, pick products that fit the dealership’s business model & identify the farmers most likely to invest
Greeneye dealer says it’s important to secure buy-in from staff, pick products that fit the dealership’s business model & identify the farmers most likely to invest.
Bryan Berggren, product innovation specialist, is working with local farmers on a large-scale technology trial in Moundridge, Kan., while Jonathan Born, regional product support specialist, is in Iola, Kan., helping a mixed fleet customer solve his rural connectivity issues.
Dealers, farmers and Horsch team members from across the globe gathered in Cottage Grove, Minn., June 18, for the grand opening of the company’s new AgTec building, dubbed “the new heart of Horsch in North America.”
Dealers, farmers and Horsch team members from across the globe gathered in Cottage Grove, Minn., June 18, for the grand opening of the company’s new AgTec building, dubbed “the new heart of Horsch in North America.”
I tagged along with the precision crew at John Deere dealer Riesterer and Schnell in eastern Wisconsin last week. Among the several takeaways from the visit, they told me there’s one precision tool in particular that’s really paying off for farmers right now.
DigiFarm VBN is a proven leader in providing RTK Correction Services across the Midwest and beyond, via cellular based RTK network. We have been in business since 2011 working with farmers, Ag retailers, and precision Ag dealers
We leverage our years of experience and industry knowledge to deliver solutions that keep you moving forward. For more than 30 years, our team of entrepreneurs and technicians have focused on understanding the hurdles you face. Then we brainstorm possibilities. Whether it’s offering a replacement part, repairing parts that aren’t working or creating custom solutions for your challenge. We’re experts in ag equipment electronic parts and systems. But more importantly, we make connections to keep your operation moving forward.
Hexagon is the global leader in digital reality solutions, combining sensor, software and autonomous technologies. We are putting data to work to boost efficiency, productivity, quality and safety across industrial, manufacturing, infrastructure, public sector, and mobility applications.