One manufacturer I spoke with at the Farm Progress Show said it’s been a challenging economic year for most in the ag equipment space, but he pointed to the drone industry as one that appears to be doing better than others.
We head inside the Varied Industries tent at the 2025 Farm Progress Show in Decatur, Ill., for a look at InnerPlant’s groundbreaking CropVoice technology. The seed technology company launched the first-of-its-kind platform, powered by a network of plots featuring InnerSoy
From the sales side, I watched precision ag move from a “nice to have” to a “must have.” And now, as a full-time farmer, I can’t imagine doing it any other way.
Sell your team on new technology before selling your customers on it. Explain to your staff how change is good — and necessary — for the long-term success of everyone at the dealership.
Lessiter Media's 3rd annual Precision Specialist Week (August 10-16, 2025), sponsored by Reichhardt, celebrates and recognizes the hard work and dedication of those making today's precision farming systems possible.
I attended Iowa State Extension’s Strip-Till Field Day ahead of the 2025 National Strip-Tillage Conference in Iowa City last week. The “who’s who” of strip-till manufacturers were all there, as attendees got an up-close look at 11 different toolbars.
We recently caught up with Ryan Schaefer, VP, New Holland North America, and Craig Harthoorn, retired president, OXBO Hay & Forage, during the AEI Executive Briefing Mid-Year Review. And we asked them, “What precision technology products are gaining the most traction with your customers right now?”
Noah Newman checks in from the FEMA Supply Summit and Showcase in San Antonio with some insights from Jeremy Groeteke, Global Head of IT and Digital Strategy at Syngenta. Newman caught up with Groeteke after his presentation on AI and data and asked him for some advice for farmers, dealers and manufacturers who are just getting started with AI.
DigiFarm VBN is a proven leader in providing RTK Correction Services across the Midwest and beyond, via cellular based RTK network. We have been in business since 2011 working with farmers, Ag retailers, and precision Ag dealers
We leverage our years of experience and industry knowledge to deliver solutions that keep you moving forward. For more than 30 years, our team of entrepreneurs and technicians have focused on understanding the hurdles you face. Then we brainstorm possibilities. Whether it’s offering a replacement part, repairing parts that aren’t working or creating custom solutions for your challenge. We’re experts in ag equipment electronic parts and systems. But more importantly, we make connections to keep your operation moving forward.
Hexagon is the global leader in digital reality solutions, combining sensor, software and autonomous technologies. We are putting data to work to boost efficiency, productivity, quality and safety across industrial, manufacturing, infrastructure, public sector, and mobility applications.