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Collaboration & Compromise Solve Seasonal Chaos, Gain Competitive Edge

Willing to take risks rooted in a culture of professional trust, three precision stakeholders at Eis Implement share their secrets to success and stability.
By Jack Zemlicka posted on September 30, 2019 | Posted in Precision Agriculture 101, Dealer Development, Service & Support
Leadership of a precision farming business can take many forms and come from different places within a dealership. But it often takes a coordinated effort by ownership, management and specialists to create and sustain a productive culture.
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[Podcast] How Can You Become the ‘Value-Added Dealer?’

In this episode of the Precision Farming Dealer podcast, we share excerpts from my conversation with Jim Henderson, executive partner with The Exemplary Group, where he shares insight into how dealers can embrace a shifting precision business model.
September 23, 2019 | Posted in Dealer Development, Service & Support, Industry News
In this episode of the Precision Farming Dealer podcast, we share excerpts from my conversation with Jim Henderson, executive partner with The Exemplary Group, where he shares insight into how dealers can embrace a shifting precision business model.
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[Podcast] Dissecting Independent Dealer Relationships

In this episode of the Precision Farming Dealer podcast, we share excerpts from conversations from the 2019 Farm Progress Show, from several precision farming manufacturers and dealers, who provide their perspectives of what it takes to succeed in the independent space, and where dealers and manufacturers are looking to take those business relationships in the future.
September 11, 2019 | Posted in Dealer Development, Service & Support, Industry News
In this episode of the Precision Farming Dealer podcast, we share excerpts from conversations from the 2019 Farm Progress Show, from several precision farming manufacturers and dealers, who provide their perspectives of what it takes to succeed in the independent space, and where dealers and manufacturers are looking to take those business relationships in the future.
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2019 BENCHMARK STUDY

Part 4: Dealer Priorities Trending Toward Data Management & Staff Training

Data analysis, staff retention and avenues to navigate the ag economy topped the list for dealer focuses in 2019 and beyond.
By Ben Thorpe posted on July 23, 2019 | Posted in Precision Agriculture 101, Precision Sales, Service & Support, Data Management
This year has shown interesting new developments in market sentiments, with dealers continuing to slowly move away from hardware and steer sharply toward data management for future revenue, according to the seventh annual Precision Farming Dealer Benchmark Study.
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2019 BENCHMARK STUDY

Part 3: Putting Agronomic Emphasis on Service Revenue & Customer Retention

In-house agronomists and annual service contracts see jumps in 2019, while fewer rely on precision specialists for delivery of data management support.
By Jack Zemlicka posted on July 16, 2019 | Posted in Precision Agriculture 101, Precision Sales, Service & Support, Data Management
Agronomic service is still a push-pull offering for dealers. Some have proactively embraced and invested in providing robust support options to customers that include soil sampling, data analysis and field prescriptions.
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2019 BENCHMARK STUDY

Part 2: Mix & Match Approach with Precision Products, Services Sets Up Comprehensive Sales

Hardware sales rebounded, independent sales revenue dipped and fewer dealers have a separate department for precision farming.
By Jack Zemlicka posted on July 9, 2019 | Posted in Precision Agriculture 101, Precision Sales, Service & Support, Data Management
The more things change, the more they stay the same, at least in terms of how dealers are selling and servicing precision farming products. While strides have been made establishing precision as a standalone business, dealerships continue to seek a better balance between revenue generated by hardware sales and service.
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Current Issue

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Precision Farming Dealer

  • 12th Annual Precision Award Program Honors Top North American Dealer
  • First Customer Contact Builds Trust & Strong Relationships
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Videos

[Technology Corner] Farmer Takes Retrofit Route with Smart Sprayer in 2024

[Technology Corner] Farmer Takes Retrofit Route with Smart Sprayer in 2024

It’s planting season, which means a lot of the technology we spotlight on this program is being used in the field as we speak. I paid a visit to Eagle, Wis., farmer Tyler Troiola who’s using John Deere See and Spray for the first time this growing season. He says it took his dealer about 2 solid weeks to install the system on his 2018 John Deere sprayer. 
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Top Directory Listings
Ivy Tech

Ivy Tech Community College, Lafayette Campus

The college offers an associate degree in Applied Science in Agriculture (60 credit hours). Students enrolled in this program may specialize in precision farming technology by selecting up to 15 credit hours in this area and agriculture business, sales and agronomy.
Dakota Precision Ag Center

Lake Region State College - Dakota Precision Ag Center

The college offers an AAS in Precision Agriculture and customized precision ag- related training for agricultural producers, insurance underwriters, equipment dealer and agricultural cooperative employees and others.
HTS Ag

HTS Ag Precision Ag Solutions

Offering training on Ag Leader, Trimble, Reichhardt, Norac and Integris Systems in twice yearly customer training events (spring/fall). Also offering individual training opportunities on any HTS Ag products and SMS software, year round.
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