Industry News

Raven Industries Expands in Canada

With significant capacity for machine production and 5 acres for testing, this new facility is positioned to be the central campus for precision and autonomous agriculture innovation, training and service for Raven Canada.
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Most Majors Betting on Precision in 2021

[Technology Corner] Dealers Betting on Precision in 2021

The outlook supports 93% of dealers view precision farming systems as one of their best bets to remain the same or improve unit sales in 2021, according to Ag Equipment Intelligence’s 2021 Dealer Business Outlook & Trends report. But digging deeper into each of the major manufacturers outlook for best bets to improve units sales in 2021, not all of them place the same priority on precision in the coming year.
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[Technology Corner] OEM Dealers Forecast Dip in Precision Hiring

For the second year in a row, precision farming ranked high on dealers’ list of best bets for improving unit sales, according to Ag Equipment Intelligence’s 2021 Dealer Business Outlook & Trends report. While the category lost its first place slot from last year’s report, it still ranked second among 21 different areas, with more than 93% of dealers betting on precision systems to remain the same or improve unit sales in 2021.
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Topcon Agriculture Offers Enhanced User Interface with New In-Cab Displays

Topcon Agriculture announces the release of new in-cab displays — XD and XD+ touchscreen consoles — with an upgraded user interface experience — Horizon 5. With Topcon Agriculture Platform (TAP) integration, the consoles are designed to provide farmers with full-feature customization to optimize their investment by paying only for capabilities they need.
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Current Issue

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Precision Farming Dealer

  • Slashing Inputs & Boosting Connectivity with New Precision Technology
  • Selling the Future: A Precision Ag Leader’s Playbook for New Tech
  • What Farmers Want from You: Solid Relationships, ROI & Ongoing Training
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