Data Management

U of Illinois Researchers: What Would Drive a Big Data Revolution?

"You can't manage what you don't measure!" is a phrase attributed to both Peter Drucker and W. Edwards Deming (Brynjolfsson and McAfee 2012). This phrase is as applicable to farmers as it is to managers at Toyota or Amazon.
"You can't manage what you don't measure!" is a phrase attributed to both Peter Drucker and W. Edwards Deming. This phrase is as applicable to farmers as it is to managers at Toyota or Amazon.
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Precision Perspective

Tech Evolution Makes Crop Modeling a Viable Tool

Computer technology is an integral part of crop production in many ways. From the field to the farm office, it supports all aspects of crop and soil management systems. Crop modeling was one of the early applications of computers in crop production, but recent developments in technology and services have made it a more practical tool for many decision-making processes.
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Precision Perspective

Moving Data Management Software from Hype to Reality

We often “ooh and ahh” at the sight of fancy new gadgets, mesmerized as technology marketers dazzle us with reasons why we just have to have their product. Sometimes we give in to the hype and buy that new Apple Watch or that ShamWow towel that’s supposed to magically replace the “$20 per month” we spend on paper towels.
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Precision Farming Dealer

  • Slashing Inputs & Boosting Connectivity with New Precision Technology
  • Selling the Future: A Precision Ag Leader’s Playbook for New Tech
  • What Farmers Want from You: Solid Relationships, ROI & Ongoing Training
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