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Many dealers have discovered that no single support package will fit the needs of all farm customers. They must be adaptable, and customized to suit the needs of everyone from the early adopters to the precision newcomers.

Now in his 30th year in the farm equipment business, Bryan Peterman, Integrated Solutions manager at Atlantic Tractor in Clayton, Del.,  says, precision farming’s new compatibility challenges are far more complex than in the early days of precision farming.

He explains that many of precision farming’s issues start with the OEMs who designed their systems to only work with their proprietary equipment and components. But there are also service opportunities and challenges when it comes to used precision equipment as well.

In today’s Precision Farming Dealer podcast brought to you by FarmersEdge, Bryan shares examples of the most challenging compatibility points of pain and how to transform these problems into profit for the dealership.

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Precision Farming Dealer's podcast series is brought to you by Farmers Edge.

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Farmers Edge, your partner in providing precision agriculture and independent data management solutions for your customers. Farmers Edge is proud to partner with dealers across the United States to unlock exceptional opportunities for their farm customers. Through innovative technology and field-centric tools, their whole-farm Smart Solution will strengthen your platform and enhance your customer relations. Grow the opportunities for your customers and become a representative for Farmers Edge. Visit us at or call (952) 582-1398.


Intro Music: Squire Tuck - Rush to the Head
Interlude Music: Squire Tuck - Expressing One's Emotions in Public