This article will explore 3 specific moments of truth in sales, service and parts. Leaders should actively coach different behaviors and explain the reasons why.
Identifying the members of the DMU can be difficult and getting the right introductions to people who are not only hard to find, but once identified, difficult to get to — are the cause of many lost sales.
Recent generations of ag technology have seen new features undercut by rising reliability problems, says Clay Mitchell, co-founder and managing director of Silicon Valley-based Fall Line Capital, a farmland and venture investment firm. Mitchell says the shift to autonomy will accelerate reliability problems beyond anything we’ve seen before.
This marks a rare opportunity for these leaders to learn from you about the realities of precision services in dealerships, and for you to discuss the programs you need to support your customers and their business objectives.
When Kentucky-based Hutson Inc. expanded into Michigan, its new stores and staff were significantly behind the curve on the technology and the “mainstreamed” goals of the business. In short order, Travis Kiesel and the Hutson team needed to recruit new employees and properly train the team in Michigan.
Key performance indicators (KPIs) are like the gauges on a dashboard. They let you monitor the health of your business. Marc Johnson of Pinion walks you through some of the more important ones.
In his recent webinar, KPIs, OEM Goals or Winging It — What’s Best for Your Dealership, Marc Johnson, market champion for equipment dealerships and distribution at Pinion offered advice on measuring what matters in an ag equipment dealership.
“We were able to split up and hit every breakout session,” says Jason Leary, Crystal Valley Ag Technology Manager. “We didn’t have to pick and choose. It gave everyone more to talk about on the way home and the week after.”
Lessiter Media recently released its new Employment Recruitment Service to offer comprehensive multi-media resources to streamline the ag equipment community’s recruitment process, offering a direct link between dealers and manufacturers and a targeted, engaged, and qualified audience.
In a rapidly evolving precision landscape, dealers must go beyond the sale to build long-term relationships with customers. And of course, clinics and demo days are great ways to drive customer engagement.
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DigiFarm VBN is a proven leader in providing RTK Correction Services across the Midwest and beyond, via cellular based RTK network. We have been in business since 2011 working with farmers, Ag retailers, and precision Ag dealers
We leverage our years of experience and industry knowledge to deliver solutions that keep you moving forward. For more than 30 years, our team of entrepreneurs and technicians have focused on understanding the hurdles you face. Then we brainstorm possibilities. Whether it’s offering a replacement part, repairing parts that aren’t working or creating custom solutions for your challenge. We’re experts in ag equipment electronic parts and systems. But more importantly, we make connections to keep your operation moving forward.